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SYSTEMS AND METHODS TO PROVIDE AND ADJUST OFFERS

  • US 20130218664A1
  • Filed: 02/22/2013
  • Published: 08/22/2013
  • Est. Priority Date: 07/27/2009
  • Status: Active Grant
First Claim
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1. A method, comprising:

  • receiving, in a computing apparatus, a set of records for an offer campaign, each record identifying at least one condition for matching an event in the offer campaign with a user participating in the offer campaign;

    monitoring, by the computing apparatus, events relevant to the offer campaign in accordance with the set of records;

    receiving, in the computing apparatus, a modification to the set of records to generate a modified set of records for the offer campaign;

    monitoring, by the computing apparatus, events relevant to the offer campaign in accordance with the modified set of records; and

    transmitting, by the computing apparatus, a message to announce a modification of a benefit of an offer in accordance with the modified set of records, wherein the benefit was announced prior to the modification to the set of records.

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