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METHOD AND SYSTEM FOR PROVIDING NETWORK BASED TARGET ADVERTISING

  • US 20130262234A1
  • Filed: 05/24/2013
  • Published: 10/03/2013
  • Est. Priority Date: 06/14/2001
  • Status: Abandoned Application
First Claim
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1. A method of receiving targeted advertisements from a broadcast content provider, the method comprising:

  • selecting a content channel at a user device node;

    receiving a broadcast content signal at the user device node from a broadcast content provider node based on the selected content channel;

    receiving multiple broadcast advertisement signals at the user device node;

    determining at least one current demographic associated with the user device node;

    selecting one broadcast advertisement signal from the multiple broadcast advertisement signals at the user device node based on the determined demographic; and

    providing the advertisement associated with the selected broadcast advertisement signal at the user device node.

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