APPARATUS, SYSTEM AND METHOD FOR A MEDIA ENHANCEMENT WIDGET

• US 20130283200A1
• Filed: 03/15/2013
• Published: 10/24/2013
• Est. Priority Date: 02/06/2002
• Status: Abandoned Application

• Current Assignee: Brand Affinity Technologies, Inc.
• Original Assignee: Brand Affinity Technologies, Inc.
• Inventors: Steelberg, Chad, Steelberg, Ryan
• Application Number:
  US13/843,995
• Publication Number:
  US 20130283200A1
• Time in Patent Office: Days
• US Class Current: 715/781
• CPC Class Codes: G06F 3/0484 for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

The present invention is and includes a device, system and method for providing an image enhancement widget. The device, system and method include a javascript component that, upon execution, obtains at least one subject of primary content on a networked page, and at least one permission for enhancement of the primary content, ones of a plurality of content produced remotely from the javascript component and according to the javascript component, and an enhancement widget. The enhancement widget may be a flash widget.

Claims

1. A system for providing an content enhancement widget, comprising:

a javascript component that, upon execution, obtains at least one subject of primary content on a networked page;

ones of a plurality of content obtained remotely from the primary content by said javascript component and according to said javascript component;

a flash widget comprising said ones of the plurality of content that is provided on a display visually adjacent to the primary content to provide a permitted one of the enhancement of the primary content on the networked page, without obscuring at least a portion of the primary content of the networked page.

2. The system of claim 1, wherein the visually adjacent plurality of content comprises a sidebar.

3. The system of claim 1, wherein the visually adjacent plurality of content comprises a top-line interface.

4. The system of claim 3, wherein the top-line interface comprises a ticker indicating at least real-time online activity of the subject of the primary content.

5. The system of claim 3, wherein the top-line interface comprises a least a user-actuated access, and wherein, upon actuation of the user-actuated access, the visually adjacent display visually provides the real-time online activity.

6. A method of providing a late stage binding of prospective media content for purchase, comprising:

receiving a user request for at least a prospective purchase of first media content;

assessing, based on the user request, of second media content stored remotelt from the user and having an increased probability of interest to the user based on the first media content; and

delivering to the user the first media content late stage binded with at least an offer for sale of the second media content at an electronic point of purchase of the first media content.

7. A method of providing a continuous channel for accessing electronic attention of a user, comprising:

receiving a user request for a purchase of first media content;

assessing, based on the user request, of second media content having an increased probability of interest to the user based on the first media content;

delivering to the user an access link to an electronic media channel comprising at least the first media content bound with the second media content; and

upon accessing of the electronic media channel by the user, maintaining access to the user via maintenance of the electronic media channel.