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SYSTEM AND METHOD FOR VALIDATING THE COMPLETION OF AN INTERACTIVE MARKETING TASK USING A MOBILE DEVICE

  • US 20140032284A1
  • Filed: 07/26/2013
  • Published: 01/30/2014
  • Est. Priority Date: 07/26/2012
  • Status: Active Application
First Claim
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1. A marketing challenge validation system comprising:

  • a mobile electronic device including a controller;

    a memory coupled to the controller, wherein the memory is configured to store program instructions executable by the controller;

    wherein, in response to executing the program instructions, the controller is configured to;

    provide a mobile application accessible through a user interface provided through the mobile electronic device, wherein the mobile application is associated with a first subject matter;

    display a challenge on the user interface of the mobile device associated with one or more selected users, wherein the challenge is related to a second subject matter, wherein the challenge has a corresponding validation requirement;

    receive validation data related to the second subject matter from the mobile device associated with the selected user; and

    provide the selected user with a reward if the validation data is within the validation requirement associated with completion of the challenge, wherein the reward is related to the first subject matter.

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