SYSTEM AND METHOD FOR VALIDATING THE COMPLETION OF AN INTERACTIVE MARKETING TASK USING A MOBILE DEVICE

• US 20140032284A1
• Filed: 07/26/2013
• Published: 01/30/2014
• Est. Priority Date: 07/26/2012
• Status: Active Application

• Current Assignee: TopFan, Inc.
• Original Assignee: TopFan, Inc.
• Inventors: Kohn, Jeffrey
• Application Number:
  US13/952,572
• Publication Number:
  US 20140032284A1
• Time in Patent Office: Days
• US Class Current: 705/14.3
• CPC Class Codes: G06Q 30/0208 Trade or exchange of goods or services in exchange for incentives or rewards
• CPC Class Codes: G06Q 30/0231 Awarding of a frequent usage incentive independent of the monetary value of a good or service purchased, or distance travelled

Abstract

The present disclosure provides systems and methods including providing a mobile application associated with a first subject matter, providing a challenge to selected users, wherein the challenge is related to a second subject matter, and rewarding the selected user upon completion of the challenge, wherein the reward is associated with the first subject matter.

Claims

1. A marketing challenge validation system comprising:

a mobile electronic device including a controller;

a memory coupled to the controller, wherein the memory is configured to store program instructions executable by the controller;

wherein, in response to executing the program instructions, the controller is configured to;

provide a mobile application accessible through a user interface provided through the mobile electronic device, wherein the mobile application is associated with a first subject matter;

display a challenge on the user interface of the mobile device associated with one or more selected users, wherein the challenge is related to a second subject matter, wherein the challenge has a corresponding validation requirement;

receive validation data related to the second subject matter from the mobile device associated with the selected user; and

provide the selected user with a reward if the validation data is within the validation requirement associated with completion of the challenge, wherein the reward is related to the first subject matter.

2. The system of claim 1 wherein the selected users have an association with the first subject matter.

3. The system of claim 1 wherein the controller is configured to select users based on age, sex, residential location, current location, occupation, and combinations thereof.

4. The system of claim 1 wherein the first subject matter is related to a first marketing brand and the second subject matter is related to a second marketing brand, wherein the first marketing brand and second marketing brand are different.

5. The system of claim 1 wherein the validation requirement includes a digital text, digital image, digital video, digital sound, API data, or combinations thereof from a mobile electronic device associated with the selected user.

6. The system of claim 1 wherein the validation requirement includes location information of a mobile device associated with the selected user.

7. The system of claim 1 wherein the validation requirement includes:

optical code data associated the second subject matter,

location information of a mobile device associated with the selected user, and

a digital photograph related to the second subject matter.

8. The system of claim 1 wherein the validation requirement includes:

optical code data associated with the second subject matter,

location information of a mobile device associated with the selected user, and

product information data associated with the second subject matter.

9. The system of claim 1 wherein the validation data includes:

a product digital photograph related to the second subject matter, wherein the product digital photograph includes product time stamp data and product location data; and

a receipt digital photograph of a receipt associated with the purchase related to the second subject matter, wherein the receipt digital photograph includes receipt time stamp data and receipt location data.

10. The system of claim 1 wherein the validation requirement includes receiving API data from a social network'"'"'s API, wherein the API data confirms a user action associated with the second subject matter on the user'"'"'s social network page.

11. The system of claim 1 wherein, if the validation data is within the validation requirement, the controller is configured to display a confirmation of validation on a user interface of a mobile electronic device associated with the selected user.

12. The system of claim 1 wherein, if the validation data is within the validation requirement, the controller is further configured to send the validation data to an entity associated with the first subject matter.

13. The system of claim 1 wherein the validation requirement includes confirmation of a selected user posting a message related to the second subject matter onto a social network.

14. A challenge validation method comprising:

selecting at least one selected user associated with a first subject matter;

providing a challenge related to a second subject matter to the selected user;

receiving validation data related to the second subject matter from the selected user;

determining whether the validation data is within the validation requirement associated with completion of the challenge by the selected user; and

providing the selected user with a reward related to the first subject matter, if the validation data is within the validation requirement,

wherein the first subject matter and second subject matter are different.

15. The method of claim 14 wherein the first subject matter is related to a first company and the second subject matter is related to a second company, wherein the first company and second company are different.

16. The method of claim 14 wherein the validation data includes a digital text, image, video, sound, API data, or combinations thereof from a mobile electronic device associated with the selected user.

17. The method of claim 14 wherein the validation data includes receiving location information of a mobile device associated with the selected user.

18. The method of claim 14 wherein the validation data includes:

optical code data associated with the second subject matter,

location information of a mobile device associated with the selected user, and

a digital photograph of a receipt indicating purchase of the second subject matter.

19. The method of claim 14 wherein the validation data includes:

optical code data associated with the second subject matter,

location information of a mobile device associated with the selected user, and

product information data associated with the second subject matter.

20. The method of claim 14 wherein, if the validation data matches the validation requirements, the method further includes displaying confirmation of validation on a user interface of a mobile electronic device associated with the selected user.