TARGETED ADVERTISING FOR ON-LINE PHYSICIAN CARE SERVICE
First Claim
Patent Images
1. An on-line physician care system, comprising:
- an on-line physician care system server and an ad server provided as a part of or separately from the system server, including at least one processor and a memory with computer readable instructions, the system server with the computer readable instructions being configured to;
access patient data for a patient logging into the system with a patient computing device;
place the patient computing device logging into the system in a queue state by displaying a queue screen on the patient computing device;
cause the ad server to display advertising on the queue screen that is targeted to the patient during a time that the patient is waiting in the queue state; and
connect the patient computing device and a doctor computing device and establish audio and visual communication between the patient and the doctor computing devices.
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Abstract
An on-line physician care system in which, while the patient waits for a receptionist, the system displays targeted advertising and other information to that patient. This type of targeted information is similar to a patient leafing through the pages of a magazine in the doctor'"'"'s office, and reviewing the advertisements and other information in that magazine. Additional advertising that can be more specifically targeted to the patient can be displayed during the time that the patient is transferred to and holds in a doctor'"'"'s wait queue.
9 Citations
14 Claims
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1. An on-line physician care system, comprising:
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an on-line physician care system server and an ad server provided as a part of or separately from the system server, including at least one processor and a memory with computer readable instructions, the system server with the computer readable instructions being configured to; access patient data for a patient logging into the system with a patient computing device; place the patient computing device logging into the system in a queue state by displaying a queue screen on the patient computing device; cause the ad server to display advertising on the queue screen that is targeted to the patient during a time that the patient is waiting in the queue state; and connect the patient computing device and a doctor computing device and establish audio and visual communication between the patient and the doctor computing devices. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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Specification