SYSTEMS AND METHODS TO PROGRAM INTERACTION WITH A USER THROUGH TRANSACTIONS IN MULTIPLE ACCOUNTS

• US 20140074575A1
• Filed: 09/09/2013
• Published: 03/13/2014
• Est. Priority Date: 09/13/2012
• Status: Active Application

• Current Assignee: Visa International Service Association (Visa, Inc.)
• Original Assignee: Visa International Service Association (Visa, Inc.)
• Inventors: Rappoport, Douglas Joseph
• Application Number:
  US14/021,673
• Publication Number:
  US 20140074575A1
• Time in Patent Office: Days
• US Class Current: 705/14.17
• CPC Class Codes: G06Q 30/0222 During e-commerce, i.e. online transactions

Abstract

In one aspect, a computing apparatus is configured to represent offer rules based on requirements for the detection of predefined types of events and actions scheduled to be performed in response to the detection of each occurrence of the events. The events are independent from each other in processing and are linked via prerequisite conditions to formulate the requirements of an offer campaign. The computing apparatus is configured to allow a user to register a plurality of different accounts; and a transaction in a first account of the user can be used to satisfy the prerequisite conditions for the detection of a subsequent event in the offer rules corresponding to a subsequent transaction in a second account different from the first account. Thus, the user can use any of the registered accounts to generate the events anticipated by different stages of the offer rules and thus trigger the respective actions.

Claims

1. A computer-implemented method, comprising:

storing, in a computing apparatus, data associating a plurality of accounts of a user;

storing, in the computing apparatus, offer rules of an offer;

determining, by the computing apparatus, the user satisfying a first requirement of the offer rules of the offer in response to a first transaction in a first account of the plurality of accounts of the user; and

determining, by the computing apparatus, the user satisfying a second requirement of the offer rules of the offer based on

a second transaction in a second account of the plurality of accounts of the user, the second account being different from the first account, and

the user satisfying the first requirement via the first transaction in the first account of the plurality of accounts of the user.

2. The method of claim 1, further comprising:

transmitting a message identifying a benefit of the offer, in response to the first transaction in the first account, based on which the user satisfies the first requirement of the offer.

3. The method of claim 2, further comprising:

providing the benefit of the offer to the user, in response to the second transaction in the second account based on which the user satisfies the second requirement.

4. The method of claim 3, wherein the benefit is sponsored by a merchant;

and the benefit includes one of;

discount, reward, cashback, and loyalty incentive.

5. The method of claim 4, wherein the first account and the second account are issued by different issuers;

and the offer rules are identified by the merchant without specifying account issuers for transactions to meet the first requirement and the second requirements.

6. The method of claim 5, wherein the first requirement is capable of being satisfied via a transaction in any of the plurality of accounts of the user;

and the second requirement is capable of being satisfied via a transaction in any of the plurality of accounts of the user.

7. The method of claim 1, further comprising:

tracking contributions of the plurality of accounts to satisfying requirements of the offer rules of the offer; and

dividing a benefit of the offer among the plurality of accounts based on the contributions of the plurality of accounts.

8. The method of claim 1, further comprising:

providing an entire benefit of the offer to the second account in accordance with the offer rules of the offer.

9. The method of claim 1, further comprising:

tracking contributions of the plurality of accounts to satisfying requirements of the offer rules of the offer; and

providing credits to issuers of the plurality of accounts based on the contributions of the plurality of accounts.

10. The method of claim 1, wherein the offer rules of the offer are specified by a merchant in terms of a set of events chained via prerequisite conditions.

11. The method of claim 1, wherein the second requirement includes a condition based on an attribute of an account used to make the second transaction.

12. The method of claim 11, wherein the attribute is based on an identity of an issuer of an account used to make the second transaction.

13. The method of claim 11, wherein the attribute is one of:

an account type of an account used to make the second transaction;

an account balance of an account used to make the second transaction; and

a credit limit of an account used to make the second transaction.

14. The method of claim 1, further comprising:

receiving a user input to accept the offer; and

storing data to associate the plurality of accounts of the user with the offer.

15. The method of claim 14, wherein the offer rules of the offer are specified in terms of a set of events chained via prerequisite conditions;

and the method further comprises;

generating trigger records to detect a first event in the set of events, wherein the first event is capable of being satisfied via transactions in the plurality of accounts, and each of the trigger records configured to detect a transaction in one of the plurality of accounts.

16. The method of claim 15, further comprising:

in response to the first transaction, removing trigger records in accordance with prerequisite conditions in the offer rules.

17. The method of claim 15, further comprising:

in response to the first transaction, adding trigger records in accordance with prerequisite conditions in the offer rules.

18. A non-transitory computer-storage medium storing instructions configured to instruct a computing apparatus to at least:

store, in the computing apparatus, data associating a plurality of accounts of a user;

store, in the computing apparatus, offer rules of an offer;

determine, by the computing apparatus, the user satisfying a first requirement of the offer rules of the offer in response to a first transaction in a first account of the plurality of accounts of the user; and

determine, by the computing apparatus, the user satisfying a second requirement of the offer rules of the offer based on

a second transaction in a second account of the plurality of accounts of the user, the second account being different from the first account, and

the user satisfying the first requirement via the first transaction in the first account of the plurality of accounts of the user.

19. A computing apparatus having at least one processor and a memory storing instructions configured to instruct the at least one processor to perform operations, the computing apparatus comprising:

a data warehouse having at least one storage medium configured to store data associating a plurality of accounts of a user, and store offer rules of an offer;

a transaction handler having at least one processor configured to process payment transactions in payment accounts in a payment processing network, including

a first transaction in a first account of the plurality of accounts of the user, and

a second transaction in a second account of the plurality of accounts of the user, the second account being different from the first account; and

a rule engine coupled with the data warehouse and the transaction handler and configured to

determine the user satisfying a first requirement of the offer rules of the offer in response to the first transaction in the first account of the plurality of accounts of the user, and

determine the user satisfying a second requirement of the offer rules of the offer based on;

the second transaction in the second account of the plurality of accounts of the user, and

the user satisfying the first requirement via the first transaction in the first account of the plurality of accounts of the user.

20. The computing apparatus of claim 19, wherein the offer rules are based on events chained via prerequisite conditions;

and the rule engine is further configured to generate and remove trigger records in accordance with whether or not one or more the prerequisite conditions are satisfied by the user.