System and Method for Filtering, Distributing and Routing Sales Leads
First Claim
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1. A method of managing leads, comprising the steps of:
- (a) receiving a plurality of leads;
(b) classifying each lead by type;
(c) selecting a first criteria as a function of the classification of the lead;
(d) comparing each lead against the selected criteria and assigning a score to the lead as a function of compliance of the lead with the first criteria;
(e) accepting a lead if the lead score exceeds a first predetermined threshold;
(f) accessing a memory device identifying available representatives;
(g) selecting a second criteria as a function of the accepted lead;
(h) comparing an available representative against the second criteria and assigning a score to the representative as a function of compliance of the available representative with the second criteria;
(i) qualifying a representative if the representative score exceeds a second predetermined threshold;
(j) selecting one of a plurality of qualified representatives as a function of a distribution algorithm; and
(k) distributing the accepted lead to the selected representative.
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Abstract
A system and method of managing leads by filtering, distributing and routing leads to a representative using business intelligence.
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Citations
20 Claims
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1. A method of managing leads, comprising the steps of:
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(a) receiving a plurality of leads; (b) classifying each lead by type; (c) selecting a first criteria as a function of the classification of the lead; (d) comparing each lead against the selected criteria and assigning a score to the lead as a function of compliance of the lead with the first criteria; (e) accepting a lead if the lead score exceeds a first predetermined threshold; (f) accessing a memory device identifying available representatives; (g) selecting a second criteria as a function of the accepted lead; (h) comparing an available representative against the second criteria and assigning a score to the representative as a function of compliance of the available representative with the second criteria; (i) qualifying a representative if the representative score exceeds a second predetermined threshold; (j) selecting one of a plurality of qualified representatives as a function of a distribution algorithm; and (k) distributing the accepted lead to the selected representative. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A method of managing leads, comprising the steps of:
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(a) receiving a plurality of internet leads; (b) filtering each internet lead by comparing each lead against a first predetermined criteria and accepting a lead as a function of compliance of the lead with the first criteria; (c) identifying a plurality of representatives qualified to receive each accepted lead as a function of a second predetermined criteria; (d) selecting one of the identified representatives to receive the accepted lead as a function of a third predetermined criteria; (e) associating an identifier with the accepted lead as a function of the selected representative; and (f) electronically transmitting the accepted lead to the selected representative using the associated identifier. - View Dependent Claims (11, 12, 13, 14)
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15. A computer program for the managing leads, the computer program comprising:
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a computer usable medium having computer readable program code modules embodied in said medium for managing leads; a computer readable first program code module for receiving a plurality of internet leads; a computer readable second program code module for filtering each internet lead by comparing each lead against a first predetermined criteria and accepting a lead as a function of compliance of the lead with the first criteria; a computer readable third program code module for identifying a plurality of representatives qualified to receive each accepted lead as a function of a second predetermined criteria; a computer readable fourth program code module for selecting one of the identified representatives to receive the accepted lead as a function of a third predetermined criteria; a computer readable fifth program code module for associating an identifier with the accepted lead as a function of the selected representative; and a computer readable sixth program code module for electronically transmitting the accepted lead to the selected representative using the associated identifier. - View Dependent Claims (16, 17, 18, 19, 20)
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Specification