Incentivizing Purchases at Physical Retailers
First Claim
1. A computer-implemented method of incentivizing a purchase at a physical retailer, comprising:
- receiving, via a computer network, a purchase incentive request from a user device located on the premises of the physical retailer, the purchase incentive request identifying a product for which an incentive is requested by a user;
obtaining, from at least one online retailer, an online retailer bid offering to sell the identified product to the user;
identifying an incentive for the user to purchase the identified product offered by the physical retailer; and
providing, via the computer network, the online retailer bid and the incentive to the user device.
1 Assignment
0 Petitions
Accused Products
Abstract
Shoppers at physical retailers are incentivized to purchase products from a physical retailer. The user provides a product identifier using a user device. The product identifier is used to identify the product being viewed by the user. Online retailers are queried to obtain online bids to sell the product. An incentive is identified for the user based on the product and the physical retailer. The incentive and an online retailer bid are provided to the user for the user to determine whether to purchase the product at the online retailer bid price or using the incentive. The incentive may be based on location information indicating user device movement. The incentive may require the user to perform an action, such as posting to a social network. A different incentive may be provided to the user if the user is leaving the physical retailer to promote purchase at the physical retailer.
-
Citations
20 Claims
-
1. A computer-implemented method of incentivizing a purchase at a physical retailer, comprising:
-
receiving, via a computer network, a purchase incentive request from a user device located on the premises of the physical retailer, the purchase incentive request identifying a product for which an incentive is requested by a user; obtaining, from at least one online retailer, an online retailer bid offering to sell the identified product to the user; identifying an incentive for the user to purchase the identified product offered by the physical retailer; and providing, via the computer network, the online retailer bid and the incentive to the user device. - View Dependent Claims (2, 3, 4, 5, 6, 7)
-
-
8. A computer system for providing a social shopping experience, the system comprising:
-
a non-volatile storage system; and a processor, the processor configured to; receive, via a computer network, a purchase incentive request from a user device located on the premises of the physical retailer, the purchase incentive request identifying a product for which an incentive is requested by a user; obtain, from at least one online retailer, an online retailer bid offering to sell the identified product to the user; identify an incentive for the user to purchase the identified product offered by the physical retailer; and provide, via the computer network, the online retailer bid and the incentive to the user device. - View Dependent Claims (9, 10, 11, 12, 13, 14)
-
-
15. A non-transitory computer-readable medium for providing a social shopping experience performed by a user device, the computer-readable medium containing computer program code for implementing the steps of:
-
receiving, via a computer network, a purchase incentive request from a user device located on the premises of the physical retailer, the purchase incentive request identifying a product for which an incentive is requested by a user; obtaining, from at least one online retailer, an online retailer bid offering to sell the identified product to the user; identifying an incentive for the user to purchase the identified product offered by the physical retailer; and providing, via the computer network, the online retailer bid and the incentive to the user device. - View Dependent Claims (16, 17, 18, 19, 20)
-
Specification