METHOD AND SYSTEM FOR REMOTE ALTERING STATIC VIDEO CONTENT IN REAL TIME

• US 20140129729A1
• Filed: 11/06/2012
• Published: 05/08/2014
• Est. Priority Date: 11/06/2012
• Status: Active Grant

• Current Assignee: R2 Solutions LLC (Acacia Research Corporation)
• Original Assignee: Yahoo! Inc. (Apollo Global Management, Inc.)
• Inventors: TANDON, Ankit
• Granted Patent: US 9,369,766 B2
• Time in Patent Office: Days
• US Class Current: 709/231
• CPC Class Codes: H04N 21/242 Synchronization processes, e.g. processing of PCR [Program Clock References] arrangements for synchronising broadcast or distribution via plural systems in broadcast distribution systems H04H20/18
• CPC Class Codes: H04N 21/43072 of multiple content streams on the same device
• CPC Class Codes: H04N 21/44016 involving splicing one content stream with another content stream, e.g. for substituting a video clip
• CPC Class Codes: H04N 21/4524 involving the geographical location of the client retrieval from the Internet by querying based on geographical locations G06F16/9537; systems specially adapted for using geographical information in broadcast systems H04H60/70; protocols in which the network application is adapted for the location of the user terminal in communication control or processing H04L67/52; services making use of the location of users or terminals in wireless networks H04W4/02; locating users or terminals in wireless networks H04W64/00
• CPC Class Codes: H04N 21/4622 Retrieving content or additional data from different sources, e.g. from a broadcast channel and the Internet web site content organization and management for information retrieval from the Internet G06F16/958; transmission by internet of broadcast information H04H60/82; stock exchange data over packet-switching network H04L12/1804; push services including data channel over packet-switching network H04L12/1859
• CPC Class Codes: H04N 21/812 involving advertisement data advertising per se G06Q30/02

Abstract

A method and system for remote altering static video content in real time. The method includes encountering one or more synchronization markers embedded in a video. The video includes the static video content that plays on an electronic device. The method also includes contacting a content server along with a plurality of user parameters. The method further includes receiving streamed content for the video from the content server. The streamed content is determined based on the plurality of user parameters and a set of rules. Further, the method includes adding the streamed content to the static video content at the one or more synchronization markers. Moreover, the method includes rendering a hybrid video to a user. The hybrid video includes the streamed content and the static video content. The system includes an electronic device, communication interface, memory, and processor.

Claims

1. A method of remote altering static video content in real time, the method comprising:

encountering one or more synchronization markers embedded in a video, wherein the video comprises the static video content that plays on an electronic device;

contacting a content server along with a plurality of user parameters;

receiving streamed content for the video from the content server, wherein the streamed content is determined based on the plurality of user parameters and a set of rules;

adding the streamed content to the static video content at the one or more synchronization markers; and

rendering a hybrid video to a user, wherein the hybrid video comprises the streamed content and the static video content.

2. The method as claimed in claim 1, wherein the video is a basic video removed of one or more attributes.

3. The method as claimed in claim 2, wherein the one or more attributes are annotated with a playback timer in accordance with the one or more synchronization markers.

4. The method as claimed in claim 1, wherein the streamed content is buffered until each of the one or more synchronization markers are encountered in the video.

5. The method as claimed in claim 1, wherein the one or more synchronization markers synchronize the streamed content with the static video content.

6. A computer program product stored on a non-transitory computer-readable medium that when executed by a processor, performs a method of remote altering static video content in real time, comprising:

encountering one or more synchronization markers embedded in a video, wherein the video comprises the static video content that plays on an electronic device;

contacting a content server along with a plurality of user parameters;

receiving streamed content for the video from the content server, wherein the streamed content is determined based on the plurality of user parameters and a set of rules;

adding the streamed content to the static video content at the one or more synchronization markers; and

rendering a hybrid video to a user, wherein the hybrid video comprises the streamed content and the static video content.

7. The computer program product as claimed in claim 6, wherein the video is a basic video removed of one or more attributes.

8. The computer program product as claimed in claim 7, wherein the one or more attributes are annotated with a playback timer in accordance with the one or more synchronization markers.

9. The computer program product as claimed in claim 6, wherein the streamed content is buffered until each of the one or more synchronization markers are encountered in the video.

10. The computer program product as claimed in claim 6, wherein the one or more synchronization markers synchronize the streamed content with the static video content.

11. A system for remote altering static video content in real time, the system comprising:

an electronic device;

a communication interface in electronic communication with the electronic device;

a memory that stores instructions; and

a processor responsive to the instructions to

encounter one or more synchronization markers embedded in a video, wherein the video comprises the static video content that plays on an electronic device;

contact a content server along with a plurality of user parameters;

receive streamed content for the video from the content server, wherein the streamed content is determined based on the plurality of user parameters and a set of rules;

add the streamed content to the static video content at the one or more synchronization markers; and

render a hybrid video to a user, wherein the hybrid video comprises the streamed content and the static video content.

12. The system as claimed in claim 11 and further comprising

an electronic storage device that stores the streamed content, the plurality of user parameters, and one or more attributes of the video.

13. The system as claimed in claim 11, wherein the video is a basic video removed of one or more attributes.

14. The system as claimed in claim 13, wherein the one or more attributes are annotated with a playback timer in accordance with the one or more synchronization markers.

15. The system as claimed in claim 11, wherein the streamed content is buffered until each of the one or more synchronization markers are encountered in the video.

16. The system as claimed in claim 11, wherein the one or more synchronization markers synchronize the streamed content with the static video content.