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Method and System to Provide Interactivity Using an Interactive Channel Bug

  • US 20140130085A1
  • Filed: 01/13/2014
  • Published: 05/08/2014
  • Est. Priority Date: 04/24/2000
  • Status: Active Grant
First Claim
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1. A method comprising:

  • receiving a content item;

    receiving a first graphical object configured to function as a content identifier and to facilitate interactivity;

    inserting the first graphical object into the content item;

    transmitting the content item with the first graphical object; and

    causing launch of interactive features associated with the first graphical object when triggered through an internet protocol (IP) pathway.

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