SYSTEM AND METHOD FOR NETWORKED LOYALTY PROGRAM
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Accused Products
Abstract
This disclosure provides a loyalty program on a network-wide level. Embodiments may associate UPC and SKU data on a network level to reward consumers and/or to analyze the data for a variety of business purposes, such as market segmentation analyses and/or analyses relating to consumer spending behaviors or patterns, for example. In accordance with one embodiment, the network may comprise any number of participants, including consumers (such as primary and supplementary members of an aggregate consumer account), retailers (e.g. including any of their employees), manufacturers, third-party providers, and the like. In accordance with one embodiment, this disclosure enables participation by supplementary members who are associated with a primary member and, in this manner, facilitates the tracking of supplementary member purchasing behavior, reward points earning behavior, and reward points redemption behavior.
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Citations
40 Claims
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1-20. -20. (canceled)
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21. A method, comprising:
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receiving, at a remote server, data transmitted from a point-of-sale terminal, wherein the data is associated with a purchase of an item by a consumer from a merchant at the point-of-sale terminal, and wherein the data identifies a first account of a loyalty program of the merchant, wherein the first account is associated with the consumer; the remote server determining whether the data includes a request to enroll the consumer in a different loyalty program; in response to determining that the data includes the request to enroll, the remote server generating a second account for the consumer in the different loyalty program; after the generating, associating at least a portion of account data of the first account with the second account; and transmitting, from the remote server to the point-of-sale terminal, data for the consumer that specifies the second account. - View Dependent Claims (22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 33, 34, 35, 36)
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32. An article of manufacture including a non-transitory computer readable medium having instructions stored thereon that, in response to execution by a computer-based system, cause the computer-based system to perform operations comprising:
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receiving transaction data transmitted from a point-of-sale terminal, wherein the transaction data is associated with a purchase of an item by a consumer at the point-of-sale terminal, wherein the transaction data includes a manufacturer-assigned identifier associated with the item, and wherein the transaction data identifies a first account associated with the consumer, and wherein the first account is of a first loyalty program of a merchant; determining whether the transaction data includes a request to enroll the consumer in a second, different loyalty program; in response to a determination that the transaction data includes the request to enroll, generating a new account for the consumer in the second, different loyalty program; subsequent to the generating, associating at least a portion of account data of the first account with the new account; receiving an indication to activate the new account in the second loyalty program; and determining a plurality of loyalty points associated with the purchase of the item.
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37. A system, comprising:
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one or more processors; a non-transitory memory configured to communicate with the one or more processors, the non-transitory memory having instructions stored thereon that, in response to execution by the one or more processors, cause the one or more processors to perform operations comprising; receiving transaction data transmitted from a point-of-sale terminal, wherein the transaction data is associated with a purchase of an item by a consumer from a merchant at the point-of-sale terminal, and wherein the transaction data identifies a first account of a loyalty program of the merchant, wherein the first account is associated with the consumer; processing the transaction data, wherein the processing includes a determination of whether the transaction data includes a request to enroll the consumer in a different loyalty program; in response to determining that the transaction data includes the request to enroll, generating a new account for the consumer in the different loyalty program; after the generating, associating at least a portion of account data of the first account with the new account; and causing the new account to be activated in response to receiving a request to activate. - View Dependent Claims (38, 39, 40)
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Specification