METHOD AND SYSTEM FOR SELECTING NAVIGATION ROUTES AND PROVIDING ON-ROUTE ADVERTISING

• US 20140257988A1
• Filed: 03/07/2013
• Published: 09/11/2014
• Est. Priority Date: 03/07/2013
• Status: Abandoned Application

• Current Assignee: Ford Global Technologies, LLC (Ford Motor Company)
• Original Assignee: Ford Global Technologies, LLC (Ford Motor Company)
• Inventors: Prakah-Asante, Kwaku O., MacNeille, Perry Robinson
• Application Number:
  US13/789,073
• Publication Number:
  US 20140257988A1
• Time in Patent Office: Days
• US Class Current: 705/14.63
• CPC Class Codes: G01C 21/34 Route searching; Route guidance
• CPC Class Codes: G01C 21/3484 Personalized, e.g. from learned user behaviour or user-defined profiles
• CPC Class Codes: G01C 21/3697 Output of additional, non-guidance related information, e.g. low fuel level G01C21/3679 takes precedence
• CPC Class Codes: G06Q 30/0266 based on the position of the vehicle

Abstract

A computer-implemented method for receiving one or more inputs to represent a current location and a destination for determining one or more navigation routes to the destination. The method may determine a number of driving maneuvers associated with the one or more navigation routes to get to the destination. The method may also determine a workload value for the driving maneuver corresponding to the one or more navigation routes and select the navigation route based on the workload value. The method allows a predetermined amount of time after the determination to output the selected route based on the workload value to an output device. The method may develop an advertisement strategy for presenting ads to a vehicle occupant based on the route, workload value, and/or driving maneuvers.

Claims

1. A navigation system having occupant workload prediction, the system comprising:

a vehicle computing system having one or more processors configured to;

receive input representing a current location;

receive input representing a destination;

determine at least two navigation routes corresponding to the current location and the destination;

determine a number of driving maneuvers associated with each of the routes;

determine workload values for at least one driving maneuver for each of the at least two routes;

select at least one navigation route based on the workload value associated with each of the at least two routes; and

output a selected route.

2. The system of claim 1 wherein the one or more processors are additionally configured to:

select one or more advertisements based on the selected route; and

output the one or more advertisements on an output device at one or more predetermined points on the route.

3. The system of claim 2 wherein the one or more processors are additionally configured to:

receive an input in response to an advertisement;

determine a related advertisement corresponding to the response and the selected route; and

output the related advertisement.

4. The system of claim 3 wherein the input is requesting more information related to the advertisements.

5. The system of claim 3 wherein the input is a signal received from a navigation system indicating that the vehicle is getting closer to a business presented in the one or more advertisement.

6. The system of claim 2 wherein the one or more advertisements are displayed on the output device a predetermined amount of time before reaching a particular maneuver.

7. The system of claim 2 wherein the output device is a smart phone.

8. The system of claim 2 wherein the output device is an instrument panel.

9. The system of claim 1 wherein the workload value is displayed to an occupant before reaching the driving maneuver.

10. The system of claim 1 wherein the output of the selected route is displayed on a center console telematics screen.

11. The system of claim 1 wherein the at least one navigation route based on the workload value is selected by a vehicle computing system.

12. A computer-implemented method comprising:

receiving input representing a current location;

receiving input representing a destination;

determining multiple navigation routes corresponding to the current location and the destination;

determining a number of driving maneuvers associated with the navigation routes;

determining a workload value for at least one driving maneuver for the navigation routes;

selecting one of the navigation routes based on the workload value; and

outputting a selected route to an output device.

13. The method of claim 12 further comprising:

selecting one or more advertisements based on the selected route; and

outputting the one or more advertisements on an output device at one or predetermined points on the route.

14. The method of claim 13 further comprising:

receiving an input in response to an advertisement;

determining a related advertisement corresponding to the response and the selected route; and

outputting the related advertisement on a output device.

15. The method of claim 12 wherein the output device is a smart phone.

16. The method of claim 12 wherein the workload value is displayed to a vehicle occupant.

17. The method of claim 13 wherein the one or more advertisements include a visual display of retailer advertisements on the navigation route.

18. The method of claim 13 where the one or more advertisements include an audio output describing retailer advertisements on the navigation route.

19. A non-transitory computer-readable medium comprising instructions to direct one or more computers to:

receive input representing a current location;

receive input representing a destination input;

determine at least two navigation routes corresponding to the current location and the destination input;

determine a number of driving maneuvers associated with each of the routes;

determine a workload value for at least one driving maneuver for each of the at least two routes;

select at least one navigation route based on the workload value associated with each of the at least two routes; and

output a selected route.

20. The non-transitory computer-readable medium of claim 19 additionally storing instructions to direct the computer to:

select one or more advertisements based on the selected route;

output the selected advertisement on an output device at one or more predetermined points on the route;

receive an input in response to the selected advertisement;

determine a related advertisement corresponding to the input; and

output the related advertisement on the output device at the one or more predetermined points on the route.