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Social Media Branding

  • US 20140279061A1
  • Filed: 03/15/2013
  • Published: 09/18/2014
  • Est. Priority Date: 03/15/2013
  • Status: Abandoned Application
First Claim
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1. A system comprising:

  • a monitor configured to receive a brand strategy construct, the brand strategy construct including selections of;

    a markup tag, a destination, a media-type, and a media filter associated with the media-type;

    the monitor, implemented on a processor, that when executed monitors a social media platform (SMP) for posts including media of the media-type that are associated with the markup tag, wherein the monitor is further configured to detect that media of the media-type associated with the markup tag is posted to the SMP;

    an extractor configured to extract the detected media from the SMP; and

    a brander configured to apply the media filter to the extracted media to generate branded media, andwherein the brander is further configured to provide the branded media to the destination.

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