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SYSTEM, METHOD AND DEVICE FOR PROVIDING PERSONALIZED MOBILE EXPERIENCES AT MULTIPLE LOCATIONS

  • US 20140287779A1
  • Filed: 03/19/2014
  • Published: 09/25/2014
  • Est. Priority Date: 03/22/2013
  • Status: Abandoned Application
First Claim
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1. A method executed by a data processing device system, the method comprising the steps of:

  • storing, in a processor-accessible memory device system communicatively connected to the data processing device system, a user profile associated with a user;

    storing, in the processor-accessible memory device system, data indicating a plurality of location-specific digital stories related to a common theme at a plurality of locations;

    determining whether or not a current location of a mobile device associated with the user corresponds to one of the plurality of locations related to the plurality of location-specific digital stories;

    determining, if it is determined that the current location of the mobile device corresponds to a first one of the plurality of locations, and based at least on an analysis of the user profile, that either a first case or a second case exists indicating that the user has or has not, respectively, been presented with at least one of the plurality of location-specific digital stories at a different one of the plurality of locations different than the first one;

    providing a first digital story to the mobile device in response to it being determined that the first case exists; and

    providing a second digital story to the mobile device in response to it being determined that the second case exists.

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