METHOD AND SYSTEM TO FACILITATE SOCIAL ECOMMERCE
First Claim
Patent Images
1. A computer-implemented method comprising:
- using one or more processors to perform operations of;
detecting that a social ecommerce control was activated at a merchant'"'"'s website;
determining a product identification associated with the social ecommerce control;
generating a first overlay view, the overlay view comprising data associated with the product identification and a social network link, the social network link facilitating access to an on-line social network service and provide the first overlay view to the merchant'"'"'s website;
detecting activation of the social network link;
generating a second overlay view, the second overlay view permitting selection of a member of the on-line social network service;
detecting a selection of a member of the on-line social network service, the selection effectuated via the second overlay view; and
providing a third overlay view, the third overlay view comprising a link for effectuating transaction, the transaction comprising a purchase of a product associated with the product identification, a recipient identified as the member of the on-line social network service.
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Abstract
Method and system are provided to facilitate social ecommerce. A computer-implemented social ecommerce service may be deployed at one or more server computer systems that may be referred to, collectively as a provider system. A provider system may be in communication with one or more merchant computer systems and one or more on-line social network systems. The social ecommerce service executing at the provider system may be configured to interact with an on-line store and an on-line social service in order to facilitate a process of social ecommerce.
22 Citations
20 Claims
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1. A computer-implemented method comprising:
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using one or more processors to perform operations of; detecting that a social ecommerce control was activated at a merchant'"'"'s website; determining a product identification associated with the social ecommerce control; generating a first overlay view, the overlay view comprising data associated with the product identification and a social network link, the social network link facilitating access to an on-line social network service and provide the first overlay view to the merchant'"'"'s website; detecting activation of the social network link; generating a second overlay view, the second overlay view permitting selection of a member of the on-line social network service; detecting a selection of a member of the on-line social network service, the selection effectuated via the second overlay view; and providing a third overlay view, the third overlay view comprising a link for effectuating transaction, the transaction comprising a purchase of a product associated with the product identification, a recipient identified as the member of the on-line social network service. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A computer-implemented system comprising:
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at least one processor coupled to a memory; a trigger detector to detect that a social ecommerce control was activated at a merchant'"'"'s website, using the at least one processor; a product detector to determine a product identification associated with the social ecommerce control, using the at least one processor; an overlay view generator to, using the at least one processor; generate a first overlay view, the overlay view comprising data associated with the product identification and a social network link, the social network link facilitating access to an on-line social network service and provide the first overlay view to the merchant'"'"'s website, generate a second overlay view in response to detecting activation of the social network link, the second overlay view permitting selection of a member of the on-line social network service; provide a third overlay view in response to detecting a selection of a member of the on-line social network service, the selection effectuated via the second overlay view, the third overlay view comprising a link for effectuating transaction, the transaction comprising a purchase of a product associated with the product identification, a recipient identified as the member of the on-line social network service. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19)
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20. A machine-readable non-transitory storage medium having instruction data to cause a machine to:
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detect that a social ecommerce control was activated at a merchant'"'"'s website; determine a product identification associated with the social ecommerce control; generate a first overlay view, the overlay view comprising data associated with the product identification and a social network link, the social network link facilitating access to an on-line social network service and provide the first overlay view to the merchant'"'"'s website; detect activation of the social network link; generate a second overlay view, the second overlay view permitting selection of a member of the on-line social network service; detect a selection of a member of the on-line social network service, the selection effectuated via the second overlay view; and provide a third overlay view, the third overlay view comprising a link for effectuating transaction, the transaction comprising a purchase of a product associated with the product identification, a recipient identified as the member of the on-line social network service.
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Specification