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SYSTEMS AND METHODS OF EYE TRACKING DATA ANALYSIS

  • US 20140306882A1
  • Filed: 04/16/2014
  • Published: 10/16/2014
  • Est. Priority Date: 04/16/2013
  • Status: Active Grant
First Claim
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1. A method comprising:

  • receiving, at a computing device, an image of a portion of a user, the image including reflections caused by light reflected from the user;

    detecting one or more eye features associated with an eye of the user including detecting the one or more eye features using the reflections;

    determining point of regard information using the one or more eye features, the point of regard information indicating a location on a display of the computing device at which the user was looking when the image of the portion of the user was taken; and

    sending the point of regard information to an application capable of performing a subsequent operation using the point of regard information.

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