CONSIDERING SOCIAL INFORMATION IN GENERATING RECOMMENDATIONS
First Claim
Patent Images
1. A computer-implemented method of processing transaction data, comprising:
- receiving user login information indicative of a given user logging into a commercial transaction system;
receiving recommendation information indicative of commercial transactions performed at the commercial transaction system by a member of a social graph of the given user; and
displaying the recommendation information including transaction information indicative of a given commercial transaction and social network information identifying a given member of the social graph of the given user that performed the given commercial transaction.
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Accused Products
Abstract
Transaction data is obtained from sellers. The data identifies individuals and products or items that they have purchased from the sellers. Social network data is also obtained. It identifies a social graph for a plurality of different users. A mapping between the social graphs and the transaction data is generated to identify which items have been purchased by which individuals in the social graph of a given user.
11 Citations
20 Claims
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1. A computer-implemented method of processing transaction data, comprising:
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receiving user login information indicative of a given user logging into a commercial transaction system; receiving recommendation information indicative of commercial transactions performed at the commercial transaction system by a member of a social graph of the given user; and displaying the recommendation information including transaction information indicative of a given commercial transaction and social network information identifying a given member of the social graph of the given user that performed the given commercial transaction. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A commercial transaction system, comprising:
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a recommendation engine that receives user information indicative of a given user and seller information indicative of a given seller and that accesses mapping information that maps members of a social graph for the given user to transaction data indicative of commercial transactions performed at the given seller, the recommendation engine generating a recommendation of an item of goods or services, offered by the given seller, for the given user, based on mapping information; and a computer processor that is a functional part of the system and activated by the recommendation engine to facilitate receiving the user information and the seller information, accessing the mapping information and generating the recommendation. - View Dependent Claims (13, 14, 15)
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16. A computer readable storage medium that stores computer readable instructions which, when executed by a computer, cause the computer to perform steps, comprising:
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receiving a user social network identifier indicative of a social network account of a given user; receiving a commercial transaction system identifier indicative of a commercial transaction system being accessed by the given user receiving recommendation information indicative of commercial transactions performed at the commercial transaction system by a member of a social graph corresponding to the given user; and displaying the recommendation information including transaction information indicative of a given commercial transaction and social network information identifying a given member of the social graph corresponding to the given user that performed the given commercial transaction. - View Dependent Claims (17, 18, 19, 20)
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Specification