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METHOD AND APPARATUS FOR TARGETING MESSAGES IN DESKTOP AND MOBILE APPLICATIONS

  • US 20140379481A1
  • Filed: 06/19/2013
  • Published: 12/25/2014
  • Est. Priority Date: 06/19/2013
  • Status: Abandoned Application
First Claim
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1. A computer implemented method comprising:

  • retrieving, on a user device, one or more policies for a software application;

    recording user behavior and application usage data during operation of the software application on the user device;

    determining whether one or more of said policies has been satisfied based on the recorded user behavior and application usage; and

    performing an action on the user device when it is determined that one or more of said policies has been satisfied.

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