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SYSTEM FOR INFLUENCER SCORING AND METHODS THEREOF

  • US 20140379702A1
  • Filed: 03/20/2014
  • Published: 12/25/2014
  • Est. Priority Date: 06/24/2013
  • Status: Active Grant
First Claim
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1. A method for deriving at least one influencer, the method comprising:

  • receiving, by an opinion management computing device, a data set comprising at least one selected topic;

    performing, by the opinion management computing device, a first keyword search for the selected topic, using a first keyword search query in at least one published platform channel, the first keyword search query containing keywords to identify a first meta-data of the at least one selected topic;

    performing, by the opinion management computing device, a second keyword search in at least one conversari platform channel the second keyword search query containing keywords to identify a second meta-data of the at least one selected topic;

    categorizing, by the opinion management computing device, the first meta-data and the second meta-data based on at least one metric;

    calculating, by the opinion management computing device, a social influence measurement score by applying a linear combination with pre-configured weightages for the at least one metric; and

    designating, by the opinion management computing device, a first ranked entity as an influencer for the selected topic, wherein the ranking is determined based on the social influence measurement score.

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