RETURN OF ORTHOGONAL DIMENSIONS IN SEARCH TO ENCOURAGE USER EXPLORATION
First Claim
Patent Images
1. A system, comprising:
- an intent component that computes original intent and a primary result document of a domain of a primary search query, and identifies orthogonal intent of the primary search query based on orthogonal intent information;
a search component that generates and returns an alternative result document of at least one of the domain or another domain for presentation based on the orthogonal intent; and
at least one microprocessor circuit that executes computer-executable instructions in a memory associated with each of the intent component and the search component.
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Abstract
Architecture that provides results and data which are alternative (“orthogonal”) to the original (or primary) query and encourage the user to engage with dimensions of information other than, but related to, the original query intent. The architecture computes the original intent of original search query, computes a category of the original query based on the original intent, computes a target document (result) of a domain based on the query intent, determines if orthogonal intent is desired, computes an alternative document result of the domain related to the intent, and presents content associated with the alternative document result.
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Citations
20 Claims
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1. A system, comprising:
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an intent component that computes original intent and a primary result document of a domain of a primary search query, and identifies orthogonal intent of the primary search query based on orthogonal intent information; a search component that generates and returns an alternative result document of at least one of the domain or another domain for presentation based on the orthogonal intent; and at least one microprocessor circuit that executes computer-executable instructions in a memory associated with each of the intent component and the search component. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A method, comprising acts of:
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computing intent of a search query; identifying a target document result of a domain based on the query intent; generating an alternative document result of the domain related to the intent; presenting content associated with the alternative document result; and configuring a microprocessor circuit that executes instructions in a memory related to the acts of computing, identifying, generating, and presenting. - View Dependent Claims (10, 11, 12, 13, 14)
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15. A computer-readable medium comprising computer-executable instructions that when executed by a microprocessor, cause the microprocessor to perform acts of:
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computing orthogonal intent based on original intent of a query, the original intent related to a domain; generating alternative search results of the domain based on the orthogonal intent; presenting the alternative results on the search results page; and configuring a microprocessor circuit that executes instructions in a memory related to the acts of computing, generating, and presenting. - View Dependent Claims (16, 17, 18, 19, 20)
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Specification