SYSTEM AND METHOD FOR SOCIALLY CONNECTING PAYMENT CARD HOLDERS

• US 20150066743A1
• Filed: 09/05/2013
• Published: 03/05/2015
• Est. Priority Date: 09/05/2013
• Status: Active Grant

• Current Assignee: Mastercard International Incorporated (MasterCard Incorporated)
• Original Assignee: Mastercard International Incorporated (MasterCard Incorporated)
• Inventors: Gerard, Jean Pierre, Berntsson, Kent Olof Niklas, Taylor, Ali Kristen
• Granted Patent: US 9,818,101 B2
• Time in Patent Office: Days
• US Class Current: 705/39
• CPC Class Codes: G06Q 20/02 involving a neutral party, e.g. certification authority, notary or trusted third party [TTP]
• CPC Class Codes: G06Q 20/0855 involving a third party
• CPC Class Codes: G06Q 20/227 characterised in that multiple accounts are available, e.g. to the payer
• CPC Class Codes: G06Q 50/01 Social networking

Abstract

A method for socially connecting payment card holders is provided. The method involves providing one or more databases configured to store payment card holder information including at least purchasing and payment activities attributable to the payment card holders; providing one or more databases configured to store payment card holder profiles; generating the payment card holder profiles based on the payment card holder information; providing the payment card holder profiles to payment card holders that have been granted access to the one or more databases configured to store the payment card holder profiles; and effecting targeted interaction between the payment card holders based at least in part on the payment card holder profiles. A system for socially connecting payment card holders is also provided.

Claims

1. A system for socially connecting payment card holders, said system comprising:

one or more databases configured to store payment card holder information including at least purchasing and payment activities attributable to said payment card holders;

one or more databases configured to store payment card holder profiles;

a processor configured to;

generate the payment card holder profiles based on the payment card holder information; and

provide the payment card holder profiles to payment card holders that have been granted access to the one or more databases configured to store the payment card holder profiles.

2. The system of claim 1, wherein the payment card holder information comprises payment card billing, purchasing and payment transactions, and optionally demographic and/or geographic information.

3. The system of claim 1, wherein the payment card holder profiles are provided to payment card holders to effect targeted interaction between the payment card holders based at least in part on the payment card holder profiles.

4. The system of claim 1, wherein the payment card holder profiles are generated using one or more profiling algorithms.

5. The system of claim 1, in which the processor is configured to:

analyze the payment card holder information to determine behavioral information of the payment card holders; and

extract information related to an intent of the payment card holders from the behavioral information.

6. The system of claim 5, wherein the payment card holder profiles are based on the behavioral information of the payment card holders and the intent of the payment card holders.

7. The system of claim 1, wherein the payment card holder profiles include information that is capable of predicting behavior and intent in the payment card holders.

8. The system of claim 1, wherein the payment card holders are people and/or businesses, the activities attributable to the payment card holders are financial transactions, and the characteristics attributable to the payment card holders are demographics and/or geographical characteristics.

9. The system of claim 1, wherein each payment card holder profile has content that is controlled by the payment card holder identified with the payment card holder profile.

10. The system of claim 1, wherein the payment card holder profiles contain no payment card holder personal transaction or spend information.

11. The system of claim 1, wherein the payment card holder profiles are provided to payment card holders through an access path comprising a portal, a network or a web site.

12. The system of claim 1, wherein the payment card holder profiles include demographic information.

13. The system of claim 12, wherein the demographic information comprises age, gender, location, and picture.

14. The system of claim 1, wherein the one or more databases are configured to store the payment card holder profiles, and access is granted through a communication device configured as a mobile platform.

15. A method for socially connecting payment card holders, said method comprising:

providing one or more databases configured to store payment card holder information including at least purchasing and payment activities attributable to said payment card holders;

providing one or more databases configured to store payment card holder profiles;

generating the payment card holder profiles based on the payment card holder information;

providing the payment card holder profiles to payment card holders that have been granted access to the one or more databases configured to store the payment card holder profiles; and

effecting targeted interaction between the payment card holders based at least in part on the payment card holder profiles.

16. The method of claim 15, wherein said targeted interaction comprises connection with potential suitors, sports fans, concertgoers, and fellow shopaholics with the same purchase patterns.

17. The method of claim 15, wherein the payment card holder information comprises payment card billing, purchasing and payment transactions and optionally demographic and/or geographic information.

18. The method of claim 15, further comprising:

analyzing the payment card holder information to determine behavioral information of the payment card holders; and

extracting information related to an intent of the payment card holders from the behavioral information.

19. The method of claim 18, wherein the payment card holder profiles are based upon the behavioral information of the payment card holders and the intent of the payment card holders.

20. The method of claim 15, wherein the payment card holders are people and/or businesses, the activities attributable to the payment card holders are financial transactions, and the characteristics attributable to the payment card holders are demographics and/or geographical characteristics.

21. The method of claim 15, wherein the content of the payment card holder information is controlled by the payment card holder identified with the payment card holder profile.

22. The method of claim 15, wherein the payment card holder profiles contain no payment card holder personal transaction or spend information.

23. The method of claim 15, wherein the payment card holder profiles are provided to payment card holders through an access path comprising a portal, a network or a web site.

24. The method of claim 15, wherein the card holder profile information includes demographic information.

25. The method of claim 24, wherein the demographic information comprises age, gender, location, and picture

26. A method for generating payment card holder profiles, said method comprising:

retrieving, from one or more databases, information including activities and characteristics attributable to one or more payment card holders;

analyzing the information to determine behavioral information of the one or more payment card holders;

extracting information related to an intent of the one or more payment card holders from the behavioral information; and

generating one or more payment card holder profiles based on the behavioral information and intent of the one or more payment card holders.

27. The method of claim 26, wherein the payment card holder profiles are generated using one or more profiling algorithms.