Method for Dynamic Coupon Pricing

• US 20150100398A1
• Filed: 10/08/2013
• Published: 04/09/2015
• Est. Priority Date: 10/08/2013
• Status: Abandoned Application

• Current Assignee: GlobalFoundries, Inc.
• Original Assignee: International Business Machines Corporation
• Inventors: Narayanaswami, Chandrasekhar, Cole, Alan G.
• Application Number:
  US14/049,121
• Publication Number:
  US 20150100398A1
• Time in Patent Office: Days
• US Class Current: 705/14.16
• CPC Class Codes: G06Q 30/0207 Discounts or incentives, e.g. coupons or rebates
• CPC Class Codes: G06Q 30/0214 Referral reward systems
• CPC Class Codes: G06Q 30/0235 constrained by time limit or expiration date
• CPC Class Codes: G06Q 30/0236 Incentive or reward received by requiring registration or ID from user

Abstract

A method for dynamic coupon pricing includes steps of: receiving an indication of a trigger event regarding a value of a coupon; receiving an identification of the coupon; calculating a real-time value of the coupon by automatically updating the stated value of the coupon according to coupon price parameters; and providing the real-time value of the coupon.

Claims

1. A method for dynamic coupon pricing, comprising:

using a processor device, performing steps of;

receiving an indication of a trigger event regarding a coupon, wherein said coupon is associated with a stated value;

receiving an identification of the coupon;

calculating a real-time value of the coupon by automatically updating the stated value of said coupon according to at least one of a plurality of coupon price parameters; and

providing the real-time value of the coupon.

2. The method of claim 1 further comprising:

receiving user profile parameters providing information about a holder of the coupon.

3. The method of claim 2 wherein calculating the real-time value comprises automatically updating the stated value based on at least one of the user profile parameters.

4. The method of claim 1 wherein calculating the real-time value comprises automatically updating the stated value based on metrics involving external conditions.

5. The method of claim 1 wherein calculating the real-time value comprises automatically updating the stated value based on metrics about the coupon.

6. The method of claim 2 wherein receiving the user profile parameters comprises receiving customer metrics selected from a group consisting of:

credit rating, income, location, age, gender, lifestyle segment, gaming skills, grades, academic scores, and social media connections.

7. The method of claim 6 wherein calculating the real-time value comprises automatically updating the stated value depending on the user profile parameters selected from a group consisting of:

a credit rating of the coupon holder, income of the coupon holder, military status, location, age, gender, lifestyle segment, gaming skills, grades, academic score of the coupon holder, and perceived social network value of the coupon holder,

8. The method of claim 4 wherein calculating the real-time value comprises automatically adjusting the stated value based on temporal metrics.

9. The method of claim 5 further comprising adjusting the real-time value of the coupon based on metrics selected from a group consisting of:

a number of coupon holders, a number of coupon holders that can be evaluated, the coupon holder'"'"'s efforts to further disseminate the coupon, post-redemption metrics, and mention of the product on an on-line social site.

10. The method of claim 4 further comprising updating the real-time value based on economic conditions selected from a group consisting of:

stock prices, market indicators, unemployment figures, and interest rates.

11. The method of claim 6 further comprising updating the stated value based on location metrics selected from a group consisting of:

a location where the coupon was acquired, a location of the coupon holder when the coupon was issued, a location of a place of redemption, and a location of the coupon holder at the occurrence of the trigger event.

12. The method of claim 1 wherein receiving the indication of the trigger event comprises receiving an inquiry about a value of the coupon.

13. A method for dynamic coupon pricing, comprising:

using a processor device, performing steps of;

generating a user profile providing parameters for coupon redemption;

receiving a notification of a trigger event related to a coupon, based on the user profile; and

acknowledging receipt of the trigger event.

14. The method of claim 13 wherein generating the user profile comprises providing information about a user'"'"'s coupon notification and redemption preferences.

15. The method of claim 14 further comprising updating the user profile with an indicator of academic achievement.

16. The method of claim 13 further comprising receiving additional information comprising an expected change in value.

17. The method of claim 13 wherein generating the user profile comprises deriving information about the user without requiring user input.

18. The method of claim 17 wherein deriving the information comprises deriving favorite retailers of the user.

19. The method of claim 18 further comprising receiving coupons based on the derived favorite retailers.

20. The method of claim 13 wherein receiving the notification of the trigger event comprises receiving an indication that a coupon is about to expire.