ENHANCED DATA COLLECTION AND ANALYSIS

• US 20150112758A1
• Filed: 09/30/2014
• Published: 04/23/2015
• Est. Priority Date: 10/21/2013
• Status: Abandoned Application

• Current Assignee: Sybase 365 Incorporated (SAP SE)
• Original Assignee: Sybase 365 Incorporated (SAP SE)
• Inventors: Garcia, Steven Charles, Brooks, James Thomas
• Application Number:
  US14/502,534
• Publication Number:
  US 20150112758A1
• Time in Patent Office: Days
• US Class Current: 705/7.29
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0201 Market modelling; Market analysis; Collecting market data

Abstract

A method and corresponding apparatus that is configured to receive data from a mobile operator, process the data by, at least, anonymizing and aggregating the data to identify at least one market opportunity within a predefined market footprint, and generate a report that highlights the at least one market opportunity.

Claims

1. A method comprising:

receiving data from one or more data producers;

processing the data by, at least, aggregating and analyzing the data to identify a plurality of insights; and

supplying results of the processing to one or more data consumers.

2. The method of claim 1, wherein the data is anonymized by assigning an opaque value to the data.

3. The method of claim 1, wherein at least one of the data producers is a telecommunications provider.

4. The method of claim 1, wherein the data is associated with one or more mobile device users.

5. The method of claim 4, wherein the insights include patterns or trends associated with the mobile device users.

6. The method of claim 1, wherein the results are supplied to the one or more data consumers using a software program comprising a user interface.

7. The method of claim 6, wherein the user interface allows data consumers to view and analyze the insights.

8. The method of claim 1, wherein the data is received, processed, and supplied in near real-time.

9. A system comprising:

a data producer to collect data from a plurality of data sources;

a service provider to;

receive the data from the data producer;

process the data by, at least, aggregating and analyzing the data to identify a plurality of insights;

generate results of the processing; and

a data consumer to receive the results of the processing from the service provider.

10. The system of claim 9, wherein the data is anonymized by assigning an opaque value to the data.

11. The system of claim 9, wherein at least one of the data producers is a telecommunications provider.

12. The system of claim 9, wherein the data is associated with one or more mobile device users.

13. The system of claim 12, wherein the insights include patterns or trends associated with the mobile device users.

14. The system of claim 9, wherein the results are supplied to the data consumer using a software program comprising a user interface.

15. The system of claim 14, wherein the user interface allows the data consumer to view and analyze the insights.

16. The system of claim 9, wherein the data is received, processed, and supplied in near real-time.

17. A non-transitory computer readable medium containing program instructions, wherein execution of the program instructions by one or more processors of a computer system causes one or more processors to carry out the steps of:

receiving, at a service provider, data from a plurality telecommunication providers, wherein the data is generated by a plurality of mobile device users;

storing the data on a cloud based service;

processing, at the service provider, the data by, at least, aggregating and analyzing the data to identify a plurality of insights, wherein the insights comprise demographic trends and data usage patterns for the mobile device users; and

supplying, using an user interface on an access portal, results of the processing to one or more data consumers, wherein the user interface includes searching and filtering capabilities.

18. The non-transitory computer readable medium of claim 17, wherein the demographic trends comprise statistics about different types of mobile devices and a gender of the mobile device users.

19. The non-transitory computer readable medium of claim 17, wherein the data usage patterns comprise statistics about categories of websites the mobile device users are accessing.

20. The non-transitory computer readable medium of claim 17, further comprising providing a registration process prior to supplying the results of the processing.