PRESENTATION OF PURCHASING INCENTIVES

• US 20150120422A1
• Filed: 10/31/2014
• Published: 04/30/2015
• Est. Priority Date: 10/31/2013
• Status: Abandoned Application

• Current Assignee: International Business Machines Corporation
• Original Assignee: International Business Machines Corporation
• Inventors: DESHPANDE, Ajay Ashok, HENDRIX, Kimberly D., Mc FADDIN, Herbert Scott, NARAYANASWAMI, Chandrasekhar
• Application Number:
  US14/530,050
• Publication Number:
  US 20150120422A1
• Time in Patent Office: Days
• US Class Current: 705/14.25
• CPC Class Codes: G06Q 30/0207 Discounts or incentives, e.g. coupons or rebates
• CPC Class Codes: G06Q 30/0224 based on user history
• CPC Class Codes: G06Q 30/0235 constrained by time limit or expiration date
• CPC Class Codes: G06Q 30/0639 Item locations

Abstract

Systems and methods for creating a presentation of purchase incentives to a shopper. A presentation to present to a shopper is created. A depiction of a store layout is depicted on the presentation, where the store layout depicts a plurality of areas with each area being associated with a respective set of associated items within a plurality of items offered for purchase. A respective depiction is depicted, on the presentation of the store layout, for each of at least one purchase incentive. Each purchase incentive has a respective associated item within a plurality of items offered for purchase. The respective depiction is graphically linked to a respective area that is associated with the respective associated item.

Claims

1. A device for creating a presentation of purchase incentives to a shopper, the device comprising:

a presentation creation apparatus configured to create a presentation, the presentation comprising;

a depiction of a store layout, the store layout depicting a plurality of areas, each area being associated with a respective set of items within a plurality of items offered for purchase; and

a respective depiction, with the depiction of the store layout, for each of at least one purchase incentive, each purchase incentive having a respective associated item within the plurality of items offered for purchase, the respective depiction being graphically linked to a respective area that is associated with the respective associated item.

2. The device of claim 1, wherein the presentation creation apparatus comprises a hardcopy printer configured to print a hardcopy of the presentation.

3. The device of claim 1, the presentation comprising at least one respective depiction for each time varying purchasing incentive within a subset of all available purchasing incentives, each time varying purchasing incentive having a respective value varying with time, the value being based upon a time proximity of an expiration date for a respective item associated with the time varying purchasing incentive to a date of creation of the depiction.

4. The device of claim 1, wherein the at least one purchasing incentive comprises a plurality of purchase incentives comprising fewer than a total number of purchase incentives available for the plurality of items, the plurality of purchasing incentives being selected based upon a time proximity to a date of creation of a respective depiction to a respective expiration date of a respective purchase incentive depicted on the respective depiction.

5. The device of claim 1, wherein the at least one purchasing incentive comprises a plurality of purchase incentives comprising fewer than a total number of purchase incentives available for the plurality of items, the plurality of purchasing incentives being selected based upon at least one of current weather, predicted weather, local events, and purchasing incentives offered by other entities.

6. The device of claim 1, wherein the presentation creation apparatus comprises an electronic display configured to present the presentation, and

the presentation further comprising an indication of a travel route for the shopper to follow through the store layout.

7. The device of claim 1, wherein the at least one purchasing incentive comprises a plurality of purchase incentives comprising fewer than a total number of purchase incentives available for the plurality of items, the plurality of purchasing incentives being selected based upon at least one shopper profile of a shopper for whom the presentation is prepared.

8. The device of claim 7, further comprising:

a shopper profile processor configured to;

maintain a respective shopper profile for each of at least one shopper; and

determine at least one shopper'"'"'s preference for each respective shopper based upon the respective shopper profile.

9. The device of claim 8, wherein the presentation creation apparatus comprises an electronic display configured to present the presentation,

the presentation further comprising an indication of a travel route for the shopper to follow through the store layout, and

wherein the travel route is based upon the respective shopper profile.

10. The device of claim 8, further comprising a user interface configured to receive user inputs indicating a shopper selected travel path through the store layout, and

the shopper profile processor further configured to update, based upon the shopper selected travel path, shopper'"'"'s preferences stored in a respective shopper profile associated with the user.

11. The device of claim 8, further comprising

a user interface configured to receive user input indicating a shopper interest in a selected depiction of a purchase incentive;

and

an electronic display configured to present the presentation, and

the shopper profile processor further configured to update, based on the user input indicating the shopper interest, shopper'"'"'s preference in a respective shopper profile associated with the shopper.

12. The device of claim 8, wherein the presentation creation apparatus comprises an electronic display configured to present the presentation,

wherein the presentation creation apparatus adjusts a value of at least one time varying purchasing incentive within the plurality of purchase incentives;

and

the shopper profile processor further configured to update, based on the value at a time of a shopper'"'"'s selection of the at least one time varying purchasing incentive, shopper'"'"'s preference in a respective shopper profile associated with the shopper.

13. A method for creating a presentation of purchase incentives to a shopper, the method comprising:

creating a presentation to present to a shopper;

depicting, on the presentation, a depiction of a store layout, the store layout depicting a plurality of areas, each area being associated with a respective set of items within a plurality of items offered for purchase; and

depicting, on the presentation with the depiction of the store layout, a respective depiction for each of at least one purchase incentive, each purchase incentive having a respective associated item within the plurality of items offered for purchase, the respective depiction being graphically linked to a respective area that is associated with the respective associated item.

14. The method of claim 13, the depicting for each of the at least one purchasing incentives comprising depicting at least one time varying purchasing incentive within a subset of all available purchasing incentives, each time varying purchasing incentive having a respective value varying with time, the value being based upon a time proximity of an expiration date for a respective item associated with the time varying purchasing incentive to a date of creation of the depiction.

15. The method of claim 13, further comprising:

determining a travel route for the shopper to follow through the store layout;

depicting the travel route on the presentation; and

presenting the presentation on an electronic display.

16. The method of claim 15, wherein the travel route is based upon a respective shopper profile associated with the shopper.

17. The method of claim 13, further comprising:

receiving user inputs indicating a shopper selected travel path through the store layout; and

updating, based upon the shopper selected travel path, shopper'"'"'s preferences stored in a respective shopper profile associated with the shopper.

18. The method of claim 13, further comprising presenting the presentation on an electronic display;

receiving user input indicating a shopper interest a selected depiction of a purchase incentive; and

updating, based on the user input indicating the shopper interest, shopper'"'"'s preference in a respective shopper profile associated with the shopper.

19. The method of claim 13, further comprising:

presenting the presentation on an electronic display;

adjusting a value of at least one time varying purchasing incentive within the at least one purchasing incentive; and

updating, based on the value at a time of a user selection of the at least one time varying purchasing incentive, shopper'"'"'s preference in a respective shopper profile associated with the shopper.

20. A computer program product for executing creating a presentation of purchase incentives to a shopper, the computer program product comprising:

a storage medium readable by a processing circuit and storing instructions for execution by the processing circuit for performing a method comprising;

creating a presentation to present to a shopper;

depicting, on the presentation, a depiction of a store layout, the store layout depicting a plurality of areas, each area being associated with a respective set of items within a plurality of items offered for purchase; and

depicting, on the presentation, a respective depiction, on the store layout, for each of at least one purchase incentive, each purchase incentive having a respective associated item within the plurality of items offered for purchase, the respective depiction being graphically linked to a respective area that is associated with the respective associated item.