SYSTEMS AND METHODS FOR MANAGING A RETAIL NETWORK

• US 20150127438A1
• Filed: 04/09/2013
• Published: 05/07/2015
• Est. Priority Date: 04/09/2012
• Status: Abandoned Application

• Current Assignee: 1275687 Ontario Limited
• Original Assignee: R&D Consulting Professionals Inc.
• Inventors: Wedderburn, James, McLellan, Tom, Auffrey, Rick, Cormier, Amanda
• Application Number:
  US14/391,551
• Publication Number:
  US 20150127438A1
• Time in Patent Office: Days
• US Class Current: 705/14.16
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0214 Referral reward systems
• CPC Class Codes: G06Q 30/0246 Traffic
• CPC Class Codes: H04L 67/535 Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34
• CPC Class Codes: H04W 4/029 Location-based management or tracking services

Abstract

Methods and systems for managing a retail network, the retail network including at least one manufacturer and/or merchant of a product or service; at least one retail or non-retail affiliate for promoting the product or service; and a retail network agent having a processor configured to execute computer readable instructions to manage retail transactions between the at least one manufacturer and/or merchant and the at least one affiliate.

Claims

1. A system for managing a retail network, the system comprising a processor configured to execute computer readable instructions to cause the system to:

manage retail transactions between at least one manufacturer and/or merchant of a product or service and at least one retail affiliate having a physical space for showcasing the product or service;

wherein managing retail transactions include;

providing at least one promotional material to the at least one retail affiliate, for promoting the product or service in the physical space of the at least one retail affiliate;

providing affiliate-specific data to each of the at least one retail affiliate for communication to one or more consumers, the affiliate-specific data being unique to each of the at least one retail affiliate and usable by the one or more consumers for online purchase of the product or service;

tracking online purchase of the product or service by the one or more consumers, and attributing the online purchase as a referral by a particular one of the at least one retail affiliate, using the affiliate-specific data; and

managing transfer of compensation from the at least one manufacturer and/or merchant to the particular one retail affiliate, as a result of the tracked online purchase.

2. The system of claim 1, wherein the promotional material comprises an in-store display for display in the physical space.

3. The system of claim 2, wherein the in-store display comprises at least one of a physical representation and an electronically generated representation of the product or service.

7. The system of claim 1, wherein the instructions further cause the system to:

accept a consumer as an entity affiliate, the consumer having been referred by the particular one retail affiliate;

and managing retail transactions further comprise;

providing affiliate-specific data to the entity affiliate for communication to one or more contacts, the affiliate-specific data being unique to the entity affiliate and usable by the one or more contacts for online purchase of the product or service;

tracking online purchase of the product or service by the one or more contacts, and attributing the online purchase as a referral by both the entity affiliate and the particular one retail affiliate, using the affiliate-specific data; and

managing transfer of compensation from the at least one manufacturer and/or merchant to the entity affiliate, as a result of the tracked online purchase.

8. The system of claim 7, wherein managing retail transactions further comprise managing transfer of compensation from the at least one manufacturer and/or merchant to the particular one retail affiliate, as a result of the tracked online purchase.

9. The system of claim 7, wherein the instructions further cause the system to:

generate an invitation to register as an entity affiliate, the invitation being presented to the one or more customers as part of an online purchase process.

10. The system of claim 7, wherein the online purchase is carried out through a virtual store managed by the entity affiliate, the one or more contacts being directed to the virtual store by the affiliate-specific data unique to the entity affiliate.

11. The system of claim 1, wherein managing retail transactions further comprise providing virtual and/or physical coupons for distribution to one or more consumers, the coupons including the affiliate-specific data.

15. The system of claim 1 wherein the product or service is a new product or service, and the promotional material includes a promotional preview of the new product or service;

and wherein the affiliate-specific data includes a promotional code for a promotion offered by the promotional preview.

20. The system of claim 1, wherein the affiliate-specific data is communicable to the one or more consumers by display in a physical space of the affiliate, in association with the product or service or in association with the promotional material for the product or service.

21. The system of claim 20, wherein the affiliate-specific data comprises at least one of:

a URL link, a QR code, a barcode, and a unique promotional code.

4-6. -6. (canceled)

12-14. -14. (canceled)

16-19. -19. (canceled)

22-46. -46. (canceled)

47. A system for promoting a product or service, the system comprising a processor configured to execute computer readable instructions to cause the system to:

manage retail transactions between at least one manufacturer and/or merchant of a product or service and at least one entity affiliate;

wherein managing retail transactions include;

providing the at least one entity affiliate with promotional material for promoting the product or service to one or more contacts;

generating and providing to the at least one entity affiliate affiliate-specific data unique to each of the at least one entity affiliate, the affiliate specific data being communicable to the one or more contacts and usable by the one or more contacts for online purchase of the product or service;

tracking online purchase of the product or service by the one or more contacts, and attributing the online purchase as a referral by a particular one of the at least one entity affiliate, using the affiliate-specific data; and

managing transfer of compensation from the at least one manufacturer and/or merchant to the particular one entity affiliate, as a result of the tracked online purchase.

48. The system of claim 47, wherein the promotional material is communicable electronically.

51. The system of claim 47, wherein the instructions further cause the system to:

accept a contact as a new entity affiliate, the contact having been referred by an originating entity affiliate; and

manage retail transactions with the new entity affiliate.

52. The system of claim 51, wherein attributing the online purchase comprises attributing the online purchase as a referral by the originating entity affiliate as well as a referral by the new entity affiliate, and wherein compensation is transferred to both the originating entity affiliate and the new entity affiliate.

55. The system of claim 47 further comprising at least one database for storing the affiliate-specific data in association with the at least one entity affiliate.

49-50. -50. (canceled)

53-54. -54. (canceled)

56-58. -58. (canceled)

59. A system for managing a retail network, the system comprising a processor configured to execute computer readable instructions to cause the system to:

manage retail transactions with at least one affiliate;

wherein managing retail transactions include;

providing promotional material to the at least one affiliate;

generating and providing affiliate-specific data to each of the at least one affiliate for communication to one or more consumers, the affiliate-specific data being unique to each of the at least one affiliate and usable by the one or more consumers for online purchase of the product or service;

tracking online purchase of the product or service by the one or more consumers, and attributing the online purchase as a referral by a particular one of the at least one affiliate, using the affiliate-specific data; and

managing transfer of compensation to the particular one affiliate, as a result of the tracked online purchase.

60. The system of claim 59, wherein the at least one affiliate comprises at least one retail affiliate having a physical space for showcasing the product or service, and wherein the promotional material includes at least one in-store promotional display for display in the physical space of the at least one retail affiliate.

61. The system of claim 60 wherein the affiliate-specific data is communicable to the one or more consumers by display in the physical space, in association with the product or service or in association with the promotional material.

62. The system of claim 59, wherein the at least one affiliate comprises at least one entity affiliate.

63-68. -68. (canceled)