AUTOMATED UNOBTRUSIVE SCENE SENSITIVE INFORMATION DYNAMIC INSERTION INTO WEB-PAGE IMAGE

• US 20150186341A1
• Filed: 12/26/2013
• Published: 07/02/2015
• Est. Priority Date: 12/26/2013
• Status: Abandoned Application

• Current Assignee: EyeSee, Lda
• Original Assignee: Joao Redol, Mauro Fernandes Lopes Lemos, Rui Manuel De Jesus Vaz Luis
• Inventors: REDOL, JOAO, LEMOS, MAURO FERNANDES LOPES, LUIS, RUI MANUEL DE JESUS VAZ
• Application Number:
  US14/140,749
• Publication Number:
  US 20150186341A1
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06F 16/583 using metadata automatically derived from the content
• CPC Class Codes: G06F 40/14 Tree-structured documents parsing G06F40/205; validation G06F40/226
• CPC Class Codes: G06F 40/166 Editing, e.g. inserting or deleting
• CPC Class Codes: G06Q 30/0277 Online advertisement

Abstract

The algorithm components of the AUTOMATED UNOBTRUSIVE SCENE SENSITIVE INFORMATION DYNAMIC INSERTION INTO WEB-PAGE IMAGE synergistically operate to permit an automatic dynamic insertion of an Advertising Segment into a picture within a user/viewer selected publication without distracting from the content of interest of that picture. The algorithm subroutines analyze each web page for locations in a publication picture to deposit the advertisement, locates a group of pixel locations of adequate size and geometry for that advertisement that does not interfere with the image content of that picture, and embeds the advertisement with an interaction subroutine that permits the user/reader to obtain information about the product. If proper sequences of pixels are found, the advertisement can move within the picture to attract the attention of the targeted user/reader. The user/reader metadata assures an effective customer targeting. The dynamically integrated advertisement does not conflict with the content of interest in the picture.

Claims

1. a synergistic algorithm of process components in an AUTOMATED UNOBTRUSIVE SCENE SENSITIVE DYNAMIC INFORMATION INSERTION INTO WEB-PAGE IMAGE program for the dynamic/moving insertion of an Advertising Segment into a publication picture located on a web page of a User Selected publication for viewing on the User'"'"'s Monitor comprising

a Web-page Image Finder Process which finds a publication picture of size and geometry on each web page that metrically accommodates said Advertising Segment

an Image Spot Finder Process which finds a consecutive sequence of pixels of adequate size and geometry to metrically accept said Advertising Segment within said publication picture that does not obscure the content of said publication picture for the multiple insertion of said Advertising Segment and elects said publication picture as a selected picture

an Embedder Process which does the insertion and flattening of said Advertising Segment into said selected picture

an Interaction Process for displaying information associated with said Advertising Segment to a User

whereby said Advertising Segment is automatically and dynamically combined by the claimed processes as a integral part of said selected picture in said User selected publication without distracting said User from the content of said publication picture giving said Advertising Segment motion within said selected picture and permits said User to interact with said advertising Segment to obtain product information.

2. an image spot finder process as described in claim 1 of process subroutines comprising

converting an area in said selected picture to white if it contains static color pixel information of color depth in respect to adjacent pixels and converting non-static areas to black if it contains pixel information that differs in color depth in respect adjacent pixels

identifying all consecutive white areas by Y pixel coordinates and indexing said Y pixel coordinates into an Image Spot Finder List

assembling all consecutive Y coordinate pixel areas from said Image Spot Finder List into an Image Spot Finder Visibility index list of area geometry of a maximum radius to accommodate several insertions of the geometry required by said Advertising Segment

whereby said Advertising Segment moves dynamically within said white area of selected picture without interfering with the inherent content from said published picture and said sequence of said insertions is available for said sequential Embedder Process to place said Advertising Segment for insertion into said selected picture giving motion to said Advertising Segment.

3. Image Spot Finder Process as described in claim 1 of process subroutines comprising

converting an area in said selected picture to white if it contains static color pixel information of color depth in respect to adjacent pixels and converting non-static areas to black if it contains pixel information that differs in color depth in respect adjacent pixels and placing said pixel information in a Image Spot Finder BW

outlining said entire white space with boundaries including all consecutive white areas to said black space into a Image Spot Finder Square

comparing the metrics of said Advertising Segment to the metrics of said Image Spot Finder Square and if said metrics of said Image Spot Finder Square is greater than the said metrics of said Advertising Segment,

then

putting all pixel coordinates of said Image Spot Finder Square into an Image Spot Finder Visibility index list of area geometry of a maximum size to accommodate several insertions of the geometry required by said Advertising Segment

whereby said Advertising Segment moves dynamically within said white area of selected picture without interfering with the inherent content from said published picture and said sequence of said insertions is available for said sequential Embedder Process to place said Advertising Segment for insertion into said selected picture giving motion to said Advertising Segment.