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System and Method for Determining Interests from Location Data

  • US 20150220566A1
  • Filed: 01/31/2014
  • Published: 08/06/2015
  • Est. Priority Date: 01/31/2014
  • Status: Active Grant
First Claim
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1. A method of determining interests from location data, the method comprising:

  • receiving location data from a mobile device;

    using the location data to determine a uniform resource locator associated with a point of interest;

    determining classification data associated with the uniform resource locator; and

    updating an interest graph associated with the mobile device using the classification data.

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