METHOD, APPARATUS, AND SYSTEM FOR DISPLAYING ORDER INFORMATION

• US 20150234791A1
• Filed: 02/12/2015
• Published: 08/20/2015
• Est. Priority Date: 02/17/2014
• Status: Active Grant

• Current Assignee: Alibaba Group Holding Ltd.
• Original Assignee: Alibaba Group Holding Ltd.
• Inventors: Luo, Yunguang, Li, Long
• Granted Patent: US 10,078,621 B2
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06F 16/951 Indexing; Web crawling techniques
• CPC Class Codes: G06F 40/106 Display of layout of documents; Previewing
• CPC Class Codes: G06Q 30/00 Commerce

Abstract

Embodiments of the present application relate to a method and system for displaying images in a background display area of a target page. The method includes receiving a request to display a target page, wherein the target page includes a background display area and a foreground display area, determining a target image, wherein the target image includes image information associated with a product object in at least part of the order history records of the current user, and causing the target image to be displayed in the background display area.

Claims

1. A method comprising:

receiving a request to display a target page, wherein the target page includes a background display area and a foreground display area;

determining a target image, wherein the target image includes image information associated with a product object in at least part of order history records of a current user; and

causing the target image to be displayed in the background display area.

2. The method as described in claim 1, wherein the determining of the target image comprises:

acquiring at least part of the order history records of the current user;

extracting corresponding product object image information from record information associated with the at least part of the order history records of the current user; and

generating the target image based at least in part on respective image information for each extracted product object information.

3. The method as described in claim 1, further comprising:

detecting a new order generation event of the current user;

in response to detecting the new order generation event, extracting product object image information from a newly generated order associated with the new order generation event; and

using the newly extracted product object image information to update the target image.

4. The method as described in claim 2, wherein the request to display the target page includes product object category information, and

wherein the extracting of the corresponding product object image information from the record information associated with the at least part of order history records of the current user comprises:

acquiring at least part of the order history records that is determined to match the category information from among the order history records of the current user, wherein the at least part of the order history records that is determined to match the category information is determined according to a similarity threshold.

5. The method as described in claim 4, wherein:

the request to display the target page comprises application information; and

the product object category information is determined according to the application information.

6. The method as described in claim 4, further comprising:

detecting a new order generation event of the current user;

in response to detecting the new order generation event, extracting product object image information from a newly generated order associated with the new order generation event;

searching for target images corresponding to the category information of product objects associated with the newly generated order; and

updating the found target images by using newly extracted product object image information.

7. The method as described in claim 2, wherein:

the background display area comprises a plurality of display zones; and

the generating of the target image based on the respective image information for each extracted product object comprises;

separately adding the image information for each extracted product object to each of the plurality of display zones in the background display area, and generating a target page.

8. The method as described in claim 7, wherein the separately adding of the image information for each extracted product object to each of the plurality of display zones in the background display area and the generating the target page comprises:

determining, on the basis of acquired generation time information for at least part of the order history records of the current user, a sequence of image information on corresponding product objects extracted from the information of the various acquired records; and

adding product object image information in the determined sequence to each of the plurality of display zones of the background display area.

9. The method as described in claim 1, wherein the target page is a video target page, and

wherein the target image includes image information of a video product object in at least part of the order history records of the current user.

10. A device comprising:

a request receiving unit configured to receive a request to display a target page, wherein the target page includes a background display area; and

a target image determining unit configured to determine one or more target images, wherein the one or more target images include image information of product objects in at least part of order history records of a current user.

11. A device comprising:

a request receiving unit configured to receive a target image request from a client;

a target image determining unit configured to determine a target image, wherein the target image includes image information of product objects in at least part of order history records of a current user; and

a target image sending unit configured to send the target image to the client for the client to display in relation to a target page, wherein the target page includes a background display area and a foreground display area, and wherein the target image is displayed in the background display area of the target page.

12. A computer program product embodied in a tangible non-transitory computer-readable storage medium and comprising computer instructions for:

receiving a request to display a target page, wherein the target page includes a background display area and a foreground display area;

determining a target image, wherein the target image includes image information associated with a product object in at least part of order history records of a current user; and

causing the target image in the background display area.