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Apparatus and Method for Predicting Customer Behavior

  • US 20150242860A1
  • Filed: 05/08/2015
  • Published: 08/27/2015
  • Est. Priority Date: 02/22/2006
  • Status: Active Grant
First Claim
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1. A computer-implemented method for customer service comprising:

  • receiving problem data relating to a customer interaction arising from a purchase of a product or service;

    receiving product data relating to the product or service purchased by a customer during the customer interaction;

    receiving information about the customer that purchased the product or service;

    transforming the problem data, product data, and the information about the customer into data;

    determining, using a computing platform comprising at least one processor, contributing variables using the data, wherein the determining comprises computing contributing variables according to whether the variable is for a numerical or categorical prediction; and

    building a plurality of predictive models using the contributing variables.

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