MULTIPLICATIVE INCENTIVE MECHANISMS

• US 20150262313A1
• Filed: 03/12/2014
• Published: 09/17/2015
• Est. Priority Date: 03/12/2014
• Status: Abandoned Application

• Current Assignee: Microsoft Technology Licensing LLC (Microsoft Corporation)
• Original Assignee: Microsoft Corporation
• Inventors: Zhou, Dengyong, Shah, Nihar Bhadresh
• Application Number:
  US14/207,154
• Publication Number:
  US 20150262313A1
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06Q 30/0203 Market surveys; Market polls
• CPC Class Codes: G06Q 30/0206 Price or cost determination based on market factors
• CPC Class Codes: G06Q 50/01 Social networking

Abstract

A user interface may include instructions to complete a task (including a plurality of task items) and rule(s) that indicate to a worker how a payment associated with the task is to be calculated. The worker may provide information associated with the individual task items via the user interface. The payment may be calculated based on the rule(s), where the payment is determined based at least in part on a multiplicative payment component. In some implementations, the user interface may include an option for the worker to skip question(s), and the worker may be incentivized to skip question(s) when the worker does not know the answer. Further, in some implementations, the user interface may allow the worker to specify a confidence value when the worker chooses to answer the question, and the worker may be incentivized to provide an accurate confidence value.

Claims

1. A method comprising:

under control of one or more computing devices;

causing a user interface to be served that includes;

instructions to complete a task, the task including a plurality of task items; and

one or more rules that indicate to a worker that a payment associated with the task is to be calculated;

receiving information associated with individual task items of the plurality of task items from the worker via the user interface; and

calculating the payment based on the received information and according to the one or more rules, wherein the payment is determined based at least in part on a multiplicative payment component.

2. The method of claim 1, wherein:

the plurality of task items includes a plurality of questions;

the user interface presents at least a first selectable answer and a second selectable answer for individual questions of the plurality of questions;

the one or more rules indicate to the worker that a correct answer to at least one question of the plurality of questions is known; and

the one or more rules indicate to the worker that the multiplicative payment component is determined based at least in part on a multiplicative factor and whether the worker responded to the at least one question with the correct answer.

3. The method of claim 2, wherein:

the user interface further presents a selectable skip option for individual questions of the plurality of questions; and

the one or more rules indicate to the worker that the multiplicative payment component is not reduced when the worker selects the selectable skip option for the at least one question with the known correct answer.

4. The method of claim 2, wherein the multiplicative payment component is reduced in response to determining that the worker responded incorrectly to the at least one question with the known correct answer.

5. The method of claim 2, wherein the multiplicative payment component is reduced to zero in response to determining that the worker responded incorrectly to the at least one question with the known correct answer.

6. The method of claim 1, wherein:

the plurality of task items includes a plurality of questions;

the one or more rules indicate to the worker that a correct answer to at least one question of the plurality of questions is known;

the user interface presents a selectable skip option for individual questions of the plurality of questions;

7. The method of claim 6, wherein the one or more rules further indicate to the worker that the multiplicative payment component is not reduced when the worker selects the selectable skip option for the at least one question having the known correct answer.

8. The method of claim 6, wherein the user interface further presents multiple selectable confidence levels associated with submitting a particular answer for the individual questions, the multiple selectable confidence levels including at least a first selectable confidence level and a second selectable confidence level.

9. The method of claim 8, wherein the one or more rules further indicate to the worker that the multiplicative payment component is reduced to zero when the worker responds incorrectly to the at least one question having the known correct answer with the first selectable confidence level.

10. The method of claim 9, wherein the one or more rules further indicate to the worker that the multiplicative payment component is determined based at least in part on:

a first multiplicative factor when the worker responds correctly to the at least one question having the known correct answer with the first selectable confidence level;

a second multiplicative factor when the worker responds correctly to the at least one question having the known correct answer with the second selectable confidence level; and

a third multiplicative factor when the worker responds incorrectly to the at least one question having the known correct answer with the second selectable confidence level.

11. The method of claim 10, wherein the first selectable confidence level represents a higher confidence level than the second selectable confidence level.

12. The method of claim 11, wherein:

the first multiplicative factor is greater than one; and

the second multiplicative factor is greater than one but less than the first multiplicative factor.

13. The method of claim 11, wherein the third multiplicative factor is greater than zero but less than one.

14. The method of claim 1, wherein:

the payment includes the multiplicative payment component; and

a fixed minimum payment amount that is greater than zero.

15. A computing system comprising:

one or more processors;

one or more computer readable media maintaining instructions that, when executed by the one or more processors, cause the one or more processors to perform acts comprising;

generating a user interface that includes;

instructions to complete a task, the task including a plurality of questions;

at least a first selectable answer and a second selectable answer for individual questions of the plurality of questions; and

one or more rules that indicate that;

a correct answer to at least one question of the plurality of questions is known; and

a multiplicative payment component of a payment associated with the task is to be calculated based at least in part on one or more multiplicative factors and whether a worker responded to the at least one question with the known correct answer; and

calculating the payment based at least in part on responses to the individual questions and the one or more rules.

16. The computing system of claim 15, wherein:

the user interface further includes a selectable skip option for individual questions of the plurality of questions; and

the one or more rules further indicate that the multiplicative payment component is not reduced when the selectable skip option is selected for the at least one question with the known correct answer.

17. The computing system of claim 16, wherein:

the user interface further includes multiple selectable confidence levels associated with submitting a particular answer for individual questions of the plurality of questions;

the one or more rules further indicate to the worker that the multiplicative payment component is;

increased based on a first multiplicative factor when the worker responds correctly to the at least one question with a first confidence level;

increased based on a second multiplicative factor when the worker responds correctly to the at least one question with a second confidence level, wherein the second multiplicative factor is greater than one but less than the first multiplicative factor;

decreased based on a third multiplicative factor when the worker responds correctly to the at least one question with the second confidence level, wherein the third multiplicative factor is greater than zero but less than one; and

decreased based a fourth multiplicative factor when the worker responds incorrectly to the at least one question with the first confidence level, wherein the fourth multiplicative factor is less than the third multiplicative factor.

18. One or more computer-readable media maintaining instructions that, when executed by one or more processors, cause the one or more processors to perform acts comprising:

generating a user interface that includes;

instructions to complete a task, the task including a plurality of task items; and

one or more rules that indicate that a payment associated with the task is to be calculated according to a multiplicative payment function;

receiving information associated with individual task items of the plurality of task items via the user interface; and

calculating the payment based on the one or more rules, wherein the payment is determined based at least in part on the multiplicative payment function.

19. The one or more computer-readable media of claim 18, wherein:

the user interface further presents a selectable skip option for individual task items of the plurality of task items; and

the one or more rules further indicate that the multiplicative payment component is not reduced when the selectable skip option is selected.

20. The one or more computer-readable media of claim 18, wherein:

the plurality of task items includes a plurality of questions;

the user interface further presents a selectable skip option and multiple selectable confidence levels associated with submitting a particular answer for individual questions of the plurality of questions; and

the one or more rules further indicate that;

a correct answer to at least one question of the plurality of questions is known;

the multiplicative payment component is not reduced when the worker selects the selectable skip option for the at least one question for which the correct answer is known;

the multiplicative payment component is reduced to zero when the worker responds incorrectly to the at least one question for which the correct answer is known with a first selectable confidence level; and

the multiplicative payment component is determined based at least in part on;

a first multiplicative factor when the worker responds correctly to the at least one question for which the correct answer is known with the first selectable confidence level;

a second multiplicative factor when the worker responds correctly to the at least one question for which the correct answer is known with a second selectable confidence level; and

a third multiplicative factor when the worker responds incorrectly to the at least one question for which the correct answer is known with the second selectable confidence level.