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SYSTEM AND METHOD FOR ACQUIRING INFORMATION

  • US 20150278888A1
  • Filed: 03/28/2014
  • Published: 10/01/2015
  • Est. Priority Date: 03/28/2014
  • Status: Abandoned Application
First Claim
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1. A method for acquiring information comprising:

  • providing a database configured to store individual and general customer data;

    providing a user interface for manipulating, retrieving, displaying, and analyzing individual and general customer data, wherein a user comprises a retailer, business, or third party organization;

    providing a customer interface for interacting with at least one of products, promotions, advertisements, customer service representatives, businesses, retailers, service providers, and in-store environments, wherein a customer comprises a consumer or shopper;

    determining a communication comprising at least one of product information, promotions, advertisements, customer service, and store information based on individual or general customer data;

    communicating the communication to at least one customer via a customer interface, wherein the customer interface comprises at least one of a mobile device, in-store display, or audio system, as determined by customer in-store location data;

    collecting customer data through signals from mobile devices, in-store interactions, and out of store interactions, wherein customer data comprises in-store location data, online browsing data, advertisement interaction data, non-purchasing product interaction data, and product purchasing data;

    compiling individual and general customer data in the database;

    generating feedback based on the data, wherein the feedback comprises reports showing customer interactions with products not later purchased by the customer and customer interactions with products later purchased by the customer;

    displaying the feedback through the user interface; and

    attributing online sales to brick and mortar store locations based on individual customer data.

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