ADJUSTING TEXT IN MESSAGE IN LIGHT OF RECIPIENT'S INTERESTS AND/OR PERSONALITY TRAITS TO SUSTAIN RECIPIENT'S INTEREST IN MESSAGE

• US 20150286617A1
• Filed: 04/02/2014
• Published: 10/08/2015
• Est. Priority Date: 04/02/2014
• Status: Active Application

• Current Assignee: International Business Machines Corporation
• Original Assignee: International Business Machines Corporation
• Inventors: Chakra, Al, Harpur, Liam, Rice, John
• Granted Patent: US 10,268,682 B2
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06F 40/253 Grammatical analysis; Style critique
• CPC Class Codes: G06F 40/40 Processing or translation of natural language natural language analysis G06F40/20; semantic analysis G06F40/30
• CPC Class Codes: G06F 40/56 Natural language generation

Abstract

A method, system and computer program product for adjusting text in a message to sustain the recipient'"'"'s interest in the message. Upon identifying the recipients to receive a message, information, including interests and/or personality traits, regarding the identified recipients is retrieved. Upon obtaining the recipient'"'"'s interests and/or personality traits, a linguistic engine is utilized to generate words and phrases (e.g., speed, parking, license, toll) associated with the recipient'"'"'s interest and/or personality trait (e.g., interest in cars). The words and ordering of the words in the message are then changed to include words and phrases associated with the interest and/or personality trait of the recipient. In this manner, the author is able to compose a message that sustains the recipient'"'"'s interest in the message by modifying the message to include language directed to the recipient'"'"'s interests (e.g., traveling, collecting baseball cards) and/or personality traits (e.g., hates loud music).

Claims

1-7. -7. (canceled)

8. A computer program product for adjusting text in a message to sustain recipient'"'"'s interest in the message, the computer program product comprising a computer readable storage medium having program code embodied therewith, the program code comprising the programming instructions for:

receiving a message for one or more recipients;

identifying said one or more recipients to receive said message;

retrieving information regarding said identified one or more recipients, wherein said information comprises interests and/or personality traits of said identified one or more recipients;

utilizing a linguistic engine to generate words and phrases associated with an interest and/or personality trait of a first recipient of said identified one or more recipients; and

utilizing natural language processing to change words and ordering of words in said message to include words and phrases associated with an interest and/or personality trait of a first recipient of said identified one or more recipients.

9. The computer program product as recited in claim 8, wherein the program code further comprises the programming instructions for:

evaluating said message by generating a score based on proximity of said words and phrases associated with said interest and/or personality trait of said first recipient to negative and positive words.

10. The computer program product as recited in claim 9, wherein the program code further comprises the programming instructions for:

utilizing said natural language processing to further change words and ordering of words in said message to include different words and phrases associated with said interest and/or personality trait of said first recipient.

11. The computer program product as recited in claim 8, wherein the program code further comprises the programming instructions for:

sending said message modified with said words and phrases associated with said interest and/or personality trait of said first recipient to said first recipient.

12. The computer program product as recited in claim 8, wherein the program code further comprises the programming instructions for:

displaying said message modified with said words and phrases associated with said interest and/or personality trait of said first recipient to highlight recommend changes.

13. The computer program product as recited in claim 12, wherein said message is displayed in a proximity map or heat map format.

14. The computer program product as recited in claim 12, wherein the program code further comprises the programming instructions for:

sending said message which has been modified further by an author of said message to said first recipient.

15. A system, comprising:

a memory unit for storing a computer program for adjusting text in a message to sustain recipient'"'"'s interest in the message; and

a processor coupled to the memory unit, wherein the processor is configured to execute the program instructions of the computer program comprising;

receiving a message for one or more recipients;

identifying said one or more recipients to receive said message;

retrieving information regarding said identified one or more recipients, wherein said information comprises interests and/or personality traits of said identified one or more recipients;

utilizing a linguistic engine to generate words and phrases associated with an interest and/or personality trait of a first recipient of said identified one or more recipients; and

utilizing natural language processing to change words and ordering of words in said message to include words and phrases associated with an interest and/or personality trait of a first recipient of said identified one or more recipients.

16. The system as recited in claim 15, wherein the program instructions of the computer program further comprises:

evaluating said message by generating a score based on proximity of said words and phrases associated with said interest and/or personality trait of said first recipient to negative and positive words.

17. The system as recited in claim 16, wherein the program instructions of the computer program further comprises:

utilizing said natural language processing to further change words and ordering of words in said message to include different words and phrases associated with said interest and/or personality trait of said first recipient.

18. The system as recited in claim 15, wherein the program instructions of the computer program further comprises:

sending said message modified with said words and phrases associated with said interest and/or personality trait of said first recipient to said first recipient.

19. The system as recited in claim 15, wherein the program instructions of the computer program further comprises:

displaying said message modified with said words and phrases associated with said interest and/or personality trait of said first recipient to highlight recommend changes.

20. The system as recited in claim 19, wherein said message is displayed in a proximity map or heat map format.

21. The system as recited in claim 19, wherein the program instructions of the computer program further comprises:

sending said message which has been modified further by an author of said message to said first recipient.