METHODS AND APPARATUS FOR IDENTIFYING BROWSER USE ON A MOBILE DEVICE
First Claim
Patent Images
1. A computing apparatus for tracking prior web page activity, the computing apparatus comprising:
- a communications network interface that accesses a server in logical communication with a communications network to download a version of web page content, the downloaded version of the web page content including unique identification information;
memory that stores the downloaded version of the web page content including the unique identification information; and
a processor that executes executable software stored on the communications network access device, wherein execution of the software by the processor generates a graphic user interface (GUI) display based on the downloaded version of the web page content;
wherein the communications network interface;
transmits the downloaded version of the web page content including the unique identification information to the server; and
receives a new version of the webpage content in response to the transmitted unique identification information and the downloaded version of the web page content.
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Abstract
The present invention relates to methods and apparatus for in obtrusively determining previous actions and information associated with a user and generating web page content based upon previous actions and stored information.
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Citations
27 Claims
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1. A computing apparatus for tracking prior web page activity, the computing apparatus comprising:
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a communications network interface that accesses a server in logical communication with a communications network to download a version of web page content, the downloaded version of the web page content including unique identification information; memory that stores the downloaded version of the web page content including the unique identification information; and a processor that executes executable software stored on the communications network access device, wherein execution of the software by the processor generates a graphic user interface (GUI) display based on the downloaded version of the web page content; wherein the communications network interface; transmits the downloaded version of the web page content including the unique identification information to the server; and receives a new version of the webpage content in response to the transmitted unique identification information and the downloaded version of the web page content. - View Dependent Claims (2, 3, 8, 9, 10)
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4-7. -7. (canceled)
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11. A system for tracking prior web page activity, the system comprising:
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a computer server in logical communication with a communications network that hosts web page content; and a network access device comprising; a communications network interface that accesses the computer server to download a version of the web page content, the downloaded version of the webpage content including unique identification information; memory that stores the downloaded version of the web page content including the unique identification information; and a processor that executes software stored in memory, wherein execution of the software by the processor generates a graphic user interface (GUI) display based on the downloaded version of the web page content; wherein the communications network interface; transmits the downloaded version of the webpage content including the unique identification information to the computer server; and receives from the server a new version of the webpage content in response to the transmitted unique identification information and the downloaded version of the web page content. - View Dependent Claims (12, 13, 18, 19, 20)
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14-17. -17. (canceled)
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21. A method for racking prior web page activity, the method comprising:
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accessing a server over a communications network to download a version of web page content, the downloaded version of the web page content including unique identification information; storing in memory the downloaded version of the web page content including the unique identification information; and executing software stored in memory, wherein execution of the software by the processor generates a graphic user interface (GUI) display based on the downloaded version of the web page content; transmitting the downloaded version of the web page content including the unique identification information over the communications network to the server; and receiving a new version of the webpage content in response to the transmitted unique identification information and the downloaded version of the web page content. - View Dependent Claims (22, 23, 24, 25, 26)
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27. A non-transitory computer-readable storage medium, having embodied thereon a program executable by a processor to perform a method for racking prior web page activity, the method comprising:
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accessing a server over a communications network to download a version of web page content, the downloaded version of the web page content including unique identification information; storing in memory the downloaded version of the web page content including the unique identification information; and executing software stored in memory, wherein execution of the software by the processor generates a graphic user interface (GUI) display based on the downloaded version of the web page content; transmitting the downloaded version of the web page content including the unique identification information over the communications network to the server; and receiving a new version of the webpage content in response to the transmitted unique identification information and the downloaded version of the web page content.
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Specification