TRANSMISSION APPARATUS AND METHOD, RECEPTION APPARATUS AND METHOD, AND TRANSMISSION AND RECEPTION SYSTEM
First Claim
1. A transmission apparatus for distributing a content to a client, comprising:
- script generation means for generating a script for obtaining user side answer information representative of an answer of a user of the client to a question regarding liking of the user;
trigger generation means for generating trigger information regarding execution of the script by the client; and
transmission means for transmitting the trigger information and the script to the client in response to distribution of a first content to the client and transmitting, in response to distribution of a second content different from the first content to the client, provider side answer information representative of an answer set by a provider which provides the first or second content to the question regarding the liking of the user to the client.
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Accused Products
Abstract
Disclosed herein is a transmission apparatus for distributing a content to a client, including a script generation section configured to generate a script for obtaining user side answer information representative of an answer of a user of the client to a question regarding liking of the user, a trigger generation section configured to generate trigger information regarding execution of the script by the client, and a transmission section configured to transmit the trigger information and the script to the client in response to distribution of a first content to the client and transmitting, in response to distribution of a second content different from the first content to the client, provider side answer information representative of an answer set by a provider which provides the first or second content to the question regarding the liking of the user to the client.
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Citations
1 Claim
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1. A transmission apparatus for distributing a content to a client, comprising:
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script generation means for generating a script for obtaining user side answer information representative of an answer of a user of the client to a question regarding liking of the user; trigger generation means for generating trigger information regarding execution of the script by the client; and transmission means for transmitting the trigger information and the script to the client in response to distribution of a first content to the client and transmitting, in response to distribution of a second content different from the first content to the client, provider side answer information representative of an answer set by a provider which provides the first or second content to the question regarding the liking of the user to the client.
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Specification