ENGAGING RETAIL CUSTOMERS OVER COMMUNICATION NETWORKS
First Claim
1. A system for identifying seasonally low prices, the system comprising:
- a historical-data module operable to retrieve, from a database, historical data comprising historical prices for a pricing set of products offered for sale by a retailer; and
a subset-identification module operable to;
compare historical prices for products in the pricing set at a presently relatable time to historical prices for the products in the pricing across a time interval; and
identify a subset of products for which historical prices at the presently relatable time are comparatively low in relation to other historical prices across the time interval and relative to other products in the pricing set; and
a presentation module operable to format information about the subset of products for display over a communication network.
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Accused Products
Abstract
A historical-data module may retrieve historical prices and/or sales numbers for products at a presently-relevant, historical reference time and at other times in an interval encompassing the reference time. A comparison module may generate relative price values and/or sales-number values by comparing prices and/or sales numbers at the reference time to those at other times in the interval for various products. A selection module may select a subset of products with a favorable weighted combination of relative price values and/or sales-number values for a product report presented over a communication network, potentially with a graph of historical prices for the products. Information about a viewer of the product report may further tailor the report. Viewer information may include signals of product interest identified in social-networking posts by natural language processing, viewer search and/or purchase data, the viewer'"'"'s relations in a social graph of a social networking platform, and/or geo-targeting.
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Citations
20 Claims
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1. A system for identifying seasonally low prices, the system comprising:
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a historical-data module operable to retrieve, from a database, historical data comprising historical prices for a pricing set of products offered for sale by a retailer; and a subset-identification module operable to; compare historical prices for products in the pricing set at a presently relatable time to historical prices for the products in the pricing across a time interval; and identify a subset of products for which historical prices at the presently relatable time are comparatively low in relation to other historical prices across the time interval and relative to other products in the pricing set; and a presentation module operable to format information about the subset of products for display over a communication network. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A system for promoting products with prices at potential lows, comprising:
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a database maintained by a retailer and storing historical data on prices and sales numbers for products offered by the retailer, the historical data indexed to historical times; a retrieval module operable to retrieve historical data on prices and sales numbers for a historical-reference time analogous to a present time relative to a cyclical time span, an instance of the cyclical time span encompassing the present time and a set of historical times within a historical instance of the cyclical time span traversing the historical-reference time; a comparison module operable to compare prices and sales numbers at the historical-reference time to prices and sales numbers from the set of historical times; and a selection module operable to select products for presentation based on at least one of relatively low prices and relatively high sales numbers at the historical-reference time in relation to prices and sales numbers from the set of historical times relative to other products. - View Dependent Claims (11, 12, 13, 14, 15)
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16. A method for reporting products at potential periodic low prices, comprising:
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identifying a reference time and a time span that are relevant to a present time; retrieving historical data from a database, the historical data comprising at least one of prices and sales data for at least one set of products offered by a retailer; creating at a historical-price metric and a sales-volume metric for individual products by comparing at least one of prices and sales data for the reference time to at least one of corresponding prices and sales data for the span of time for the individual products in the at least one set of products; selecting a presentation set of products from the at least one set of products based on a weighted combination of factors, the factors comprising historical-price metrics and high-sales-volume metrics; and presenting the presentation set of products for display over a communication network. - View Dependent Claims (17, 18, 19, 20)
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Specification