Systems and methods for digital multimedia capture using haptic control, cloud voice changer, protecting digital multimedia privacy, and advertising and sell products or services via cloud gaming environments

• US 20160225019A1
• Filed: 03/25/2016
• Published: 08/04/2016
• Est. Priority Date: 10/01/2002
• Status: Active Grant

• Current Assignee: Dylan T.X. Zhou
• Original Assignee: Dylan T.X. Zhou
• Inventors: Zhou, Dylan T X
• Granted Patent: US 9,600,832 B2
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06Q 20/3274 using a pictured code, e.g. barcode or QR-code, being displayed on the M-device
• CPC Class Codes: G06Q 20/3276 using a pictured code, e.g. barcode or QR-code, being read by the M-device
• CPC Class Codes: G06Q 20/3829 involving key management
• CPC Class Codes: G06Q 20/4015 using location information
• CPC Class Codes: G06Q 2220/00 Business processing using cryptography
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0209 Incentive being awarded or redeemed in connection with the playing of a video game
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising
• CPC Class Codes: G07F 17/32 for games, toys, sports, or amusements
• CPC Class Codes: G07F 9/001 Interfacing with vending machines using mobile or wearable devices
• CPC Class Codes: G10L 13/02 Methods for producing synthetic speech; Speech synthesisers
• CPC Class Codes: G10L 15/20 Speech recognition techniques specially adapted for robustness in adverse environments, e.g. in noise, of stress induced speech G10L21/02 takes precedence
• CPC Class Codes: H04L 65/1104 Session initiation protocol [SIP]

Abstract

Provided is a method for advertising and retailing products and services in cloud gaming environments. A game provider may configure its cloud gaming environment to display third party advertisement before, during, or after the game. The advertisement may be in the form of timeout screens, banners, gaming objects, prizes, and other forms associated with typical cloud gaming environments. Third party advertisers benefit from additional advertisement exposure in these cloud gaming environments, which tend to be dynamic and interactive, and target new audience. Advertisement interaction levels may be measure to determine effectiveness and, for example, to collect certain fees from advertisers. An interaction level of interaction may be determined based on a number of clicks on advertisement objects, duration of exposure to the advertisement, a number of players, and various other factors. Game providers may modify their cloud gaming environments to improve these interaction levels and, as a result, collect more.

Claims

1. A method for multimedia capture, advertising and selling products or services via cloud gaming environments and multimedia application associated with a digital device, the method comprising:

receiving, by one or more processors, a first user input;

based on the first user input, initiating one or more sensors to capture multimedia to obtain captured multimedia;

receiving, by the one or more processors, a second user input;

analyzing, by the one or more processors, data associated with the first user input and the second user input;

based on the analysis, selecting, by the one or more processors, one or more multimedia types for recording from the captured multimedia based on predetermined rules;

recording, by the one or more processors, the selected one or more multimedia types to a memory to obtain one or more recorded multimedia types;

modifying, by a cloud-based changing unit, the one or more recorded multimedia types to obtain one or more modified multimedia types;

receiving, by the one or more processors, from a user, a registration request to register the user in a mobile payment service, wherein the user sends the registration request via a mobile payment application associated with the digital device associated with the user, the mobile payment application providing at least a free Voice over Internet Protocol (VoIP) service and a free Over-the-Top (OTT) service;

wherein the advertising and selling of products or services via the cloud gaming environments and the multimedia application is associated with an application protocol, the application protocol being integrated into a communication platform;

providing a gaming software configured to display a third party advertisement in the cloud gaming environment, wherein the third party advertisement is associated with products or services provided by a third party;

receiving one or more requests from one or more users to activate the gaming software;

displaying the third party advertisement associated with the products or the services;

identifying an interaction level of the one or more users with the third party advertisement while the one or more users interact with the cloud gaming environment; and

determining a fee payable by the third party based on the interaction level of the one or more users with the third party advertisement.

2. The method of claim 1, wherein the interaction level is a single value determined based on one or more values corresponding to the one or more factors.

3. The method of claim 1, wherein the gaming software is hosted by a third party website associated with the third party, the one or more users having an option of buying the products or services directly or entering a game to win the products or services by paying a fee to third party.

4. The method of claim 1, wherein the interaction level comprises multiple factors, wherein each of the multiple factors is independently evaluated to determine the payable fee.

5. The method of claim 1, wherein the payable fee is determined based on a predetermined percentage of a gross purchase value completed by the one or more users.

6. The method of claim 1, wherein the third party advertisement comprises interactive gaming objects.

7. The method of claim 1, wherein the third party advertisement comprises a timed screen displayed in the cloud gaming environment in between two gaming intervals.

8. The method of claim 1, further comprising:

identifying a winner among the one or more users; and

awarding the winner a prize associated with the products or service.

9. The method of claim 8, wherein identifying the winner comprises determining a user with a highest interaction level with the third party advertisement and/or randomly.

10. The method of claim 8, wherein the fee payable by the third party is determined based on a value of the prize.

11. The method of claim 8, wherein a value of the prize is determined based on a user individual interaction level with the third party advertisement.

12. The method of claim 8, wherein the prize is a product item or service associated with the third party advertisement.

13. The method of claim 8, wherein the prize is a discount applicable to any one of a plurality of products and/or services associated with the third party advertisement.

14. The method of claim 1, further comprising accepting the one or more requests from the one or more users based on each user previous interaction with the third party advertisement.

15. The method of claim 1, further comprising removing a user from the cloud gaming environment if the user does not meet a predetermined interaction level with the third party advertisement.

16. The method of claim 1, wherein the cloud gaming environment is initiated upon reaching a certain minimal predetermined number of requests from the one or more users to activate the gaming software.

17. The method of claim 16, wherein the third party advertisement is displayed prior to initiating the cloud gaming environment.

18. The method of claim 1, further comprising providing a user interface to the one or more users indicating mutually exclusive options selected from the group consisting of:

buying the products or service and entering the cloud gaming environment to win the products or service.

19. The method of claim 18, wherein the gaming software is played in one or more formats.

20. The method of claim 18, wherein the fee is turned into a coupon code or a coupon credit to be used towards a further fee.

21. The method of claim 18, wherein the one or more users are charged a fee for entering the cloud gaming environment to win the products or services.

22. The method of claim 21, wherein the fee corresponds to a portion of a value of a product item or a service associated with the third party advertisement.

23. The method of claim 22, further comprising identifying a winner among the one or more users and offering a refund of the fee to the winner.

24. The method of claim 23, wherein a portion of the fee is payable to a game provider.

25. The method of claim 24, wherein the one or more users invited one more friends to play games.

26. The method of claim 1, wherein the gaming software comprises the third party advertisement and provided from a third party advertisement server.

27. A computer-readable medium comprising instructions, which when executed by one or more processors, perform the following operations:

provide a gaming software configured to display a third party advertisement in a cloud gaming environment, wherein the third party advertisement is associated with products or services provided by a third party;

receive one or more requests from one or more users to activate the gaming software;

display the third party advertisement associated with the products or services;

identify an interaction level of the one or more users with the third party advertisement while the one or more users interact with the cloud gaming environment; and

determine a fee payable by a third party based on the interaction level of the one or more users with the third party advertisement.

28. A computer system for advertising products and services within a cloud gaming environment, the system comprising:

a processing module for providing a gaming software configured to display a third party advertisement in a cloud gaming environment, wherein the third party advertisement is associated with products or services provided by a third party, identifying an interaction level of one or more users with the third party advertisement while the one or more users interact with the cloud gaming environment, and determining a fee payable by the third party based on the interaction level of the one or more users with the third party advertisement;

an input module for receiving one or more requests from the one or more users to activate the gaming software; and

an output module for displaying the third party advertisement associated with the products or services.