×

SYSTEM AND METHOD OF ANALYZING SOCIAL MEDIA TO PREDICT THE CHURN PROPENSITY OF AN INDIVIDUAL OR COMMUNITY OF CUSTOMERS

  • US 20160253688A1
  • Filed: 02/24/2016
  • Published: 09/01/2016
  • Est. Priority Date: 02/24/2015
  • Status: Abandoned Application
First Claim
Patent Images

1. A computer implemented method of collecting/mining data relating to social media influence around a customer, and analyzing said data to predict a customer'"'"'s predisposition to either leave a subscription or a service or reduce his/her engagement with a subscription or a service which comprises:

  • a) receiving a plurality of social media inputs associated with the customer;

    b) determining a churn probability for the customer; and

    c) performing an action based on the determined churn probability.

View all claims
  • 1 Assignment
Timeline View
Assignment View
    ×
    ×