HOLOGRAPHIC INTERACTIVE RETAIL SYSTEM

• US 20160267577A1
• Filed: 03/11/2016
• Published: 09/15/2016
• Est. Priority Date: 03/11/2015
• Status: Abandoned Application

• Current Assignee: Vntana, Inc.
• Original Assignee: Ventana 3D LLC
• Inventors: Crowder, Ashley, Conway, Benjamin, Behmke, James M.
• Application Number:
  US15/067,879
• Publication Number:
  US 20160267577A1
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G02B 30/56 by projecting aerial or floating images
• CPC Class Codes: G06F 3/011 Arrangements for interaction with the human body, e.g. for user immersion in virtual reality blind teaching G09B21/00
• CPC Class Codes: G06F 3/017 Gesture based interaction, e.g. based on a set of recognized hand gestures interaction based on gestures traced on a digitiser G06F3/04883
• CPC Class Codes: G06F 3/0482 Interaction with lists of selectable items, e.g. menus
• CPC Class Codes: G06Q 30/0643 Graphical representation of items or shoppers

Abstract

Systems and methods herein are directed to a holographic interactive retail system. In particular, various embodiments are described where a holographic image (e.g., Pepper'"'"'s Ghost Illusion) is used in a retail setting (e.g., storefront window), which, when combined with gesture control, allows people to walk up to the system and search for and buy products. For example, the customers can interact with a holographic sales clerk, and can select holographic products via gesture control. A final purchase can be made through the customer'"'"'s mobile device or through a self-service kiosk, shipping the product to their house.

Claims

1. A method, comprising:

initiating use of a holographic interactive retail system with a customer;

holographically displaying products to the customer on a holographic display of the holographic interactive retail system; and

interacting with the customer to control the holographically displayed products on the holographic display of the holographic interactive retail system.

2. The method as in claim 1, further comprising:

detecting motions of the customer; and

using the detected motions for gesture control of the holographically displayed products.

3. The method as in claim 2, wherein gesture control is selected from a group consisting of:

browsing through a series of items;

saving items;

removing saved items;

changing views of an item;

ordering an item;

providing more information about an item; and

grabbing pop-up coupons on the display holographic display.

4. The method as in claim 1, further comprising:

detecting facial expressions of the customer; and

interacting with the customer based on the detected facial expressions.

5. The method as in claim 4, wherein interacting comprises presenting particular products to the customer based on perceived facial expressions detected during display of other products.

6. The method as in claim 1, further comprising:

completing a purchase transaction between the holographic interactive retail system and the customer.

7. The method as in claim 1, wherein initiating comprises detecting the customer within a given proximity of the holographic interactive retail system.

8. The method as in claim 1, further comprising:

detecting the customer within a particular depth range from the holographic interactive retail system.

9. The method as in claim 1, wherein holographically displaying products comprises a Pepper'"'"'s Ghost Illusion.

10. The method as in claim 1, further comprising:

capturing an image of the customer; and

holographically displaying the image of the customer on the holographic display of the holographic interactive retail system.

11. The method as in claim 10, further comprising:

holographically displaying the image of the customer along with the holographically displayed products.

12. The method as in claim 11, further comprising:

rendering the holographically displayed image of the customer to appear wearing the holographically displayed products.

13. The method as in claim 12, wherein rendering comprises avatar-based mapping of the holographically displayed products to the holographically displayed image of the customer.

14. The method as in claim 10, wherein the holographically displayed image of the customer moves in real-time along with movement of the customer.

15. The method as in claim 10, further comprising:

detecting a size of the customer; and

presenting particular products to the customer based on the detected size.

16. A holographic interactive retail system, comprising:

a user interface configured to interact with a customer;

a holographic display; and

a computer configured to holographically displaying products to the customer on the holographic display, and to interacting with the customer through the user interface to control the holographically displayed products on the holographic display of the holographic interactive retail system.

17. The system as in claim 16, further comprising:

a video input system configured to detecting motions of the customer; and

wherein the computer is configured to use the detected motions for gesture control of the holographically displayed products.

18. The system as in claim 16, further comprising:

a video input system configured to detect facial expressions of the customer; and

wherein the computer is configured to interact with the customer based on the detected facial expressions.

19. The system as in claim 16, further comprising:

a video input system configured to capture an image of the customer; and

wherein the computer is configured to holographically display the image of the customer on the holographic display along with the holographically displayed products.

20. The system as in claim 19, wherein the computer is configured to render the holographically displayed image of the customer to appear wearing the holographically displayed products.