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IDENTIFYING CONSUMERS IN A TRANSACTION VIA FACIAL RECOGNITION

  • US 20160321671A1
  • Filed: 04/30/2015
  • Published: 11/03/2016
  • Est. Priority Date: 04/30/2015
  • Status: Active Grant
First Claim
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1. A computer-implemented method to identify users, comprising:

  • capturing, by a camera module of a computing device, a video feed of an environment external to the computing device;

    extracting, by the computing device, a facial image of a user from the video feed;

    generating, by the computing device, a facial template based on the facial image, wherein the facial template is a computer code representation of the facial image;

    retrieving, by the computing device, one or more stored facial templates associated with users currently located at a merchant system location;

    determining, by the computing device, a similarity between the generated facial template and each of the one or more stored facial templates;

    identifying, by the computing device, a particular stored facial template as corresponding to the user based on the similarity between the generated facial template and the particular stored facial template exceeding a threshold;

    transmitting, by the computing device, a response to a request to identify the user comprising an indication of the identity of the user.

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