SEARCH AND SUBSCRIBE ADVERTISING SYSTEM AND METHODS

• US 20160343032A1
• Filed: 05/20/2016
• Published: 11/24/2016
• Est. Priority Date: 05/21/2015
• Status: Active Grant

• Current Assignee: Cloudtraq LLC
• Original Assignee: Cloudtraq LLC
• Inventors: DeWitt, Gregory Taylor, Munteanu, Eugen
• Granted Patent: US 10,521,821 B2
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: A63F 13/35 Details of game servers
• CPC Class Codes: G06Q 10/02 Reservations, e.g. for tickets, services or events
• CPC Class Codes: G06Q 20/308 using the Internet of Things
• CPC Class Codes: G06Q 20/321 using wearable devices
• CPC Class Codes: G06Q 20/3224 Transactions dependent on location of M-devices
• CPC Class Codes: G06Q 20/326 Payment applications installed on the mobile devices
• CPC Class Codes: G06Q 20/3278 RFID or NFC payments by means of M-devices
• CPC Class Codes: G06Q 30/0256 User search
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: G06Q 30/0267 Wireless devices
• CPC Class Codes: H04L 67/02 based on web technology, e.g. hypertext transfer protocol [HTTP]
• CPC Class Codes: H04L 67/52 specially adapted for the location of the user terminal
• CPC Class Codes: H04M 1/72427 for supporting games or graphical animations
• CPC Class Codes: H04M 1/72457 according to geographic location
• CPC Class Codes: H04W 12/068 using credential vaults, e.g. password manager applications or one time password [OTP] applications
• CPC Class Codes: H04W 12/069 using certificates or pre-shared keys
• CPC Class Codes: H04W 12/08 Access security
• CPC Class Codes: H04W 4/02 Services making use of location information
• CPC Class Codes: H04W 4/021 Services related to particular areas, e.g. point of interest [POI] services, venue services or geofences
• CPC Class Codes: H04W 4/024 Guidance services
• CPC Class Codes: H04W 4/027 : using movement velocity, acceleration information
• CPC Class Codes: H04W 4/029 : Location-based management or tracking services
• CPC Class Codes: H04W 4/12 : Messaging; Mailboxes; Announcements
• CPC Class Codes: H04W 64/00 : Locating users or terminals or network equipment for network management purposes, e.g. mobility management
• CPC Class Codes: H04W 84/12 : WLAN [Wireless Local Area Networks]
• CPC Class Codes: H04W 84/18 : Self-organising networks, e.g. ad-hoc networks or sensor networks
• CPC Class Codes: H04W 84/20 : Master-slave selection or change arrangements

Abstract

Search and subscribe advertising systems and methods are disclosed. An advertising system includes at least one identification, location and authentication system associated with a physical venue, each including a master sensor node connected to a broadband network channel and a plurality of sensors in the physical venue. The advertising system further includes a cloud-based advertisement service hosted by and associated with an identification, location and authentication system. The cloud-based advertisement service is communicatively coupled to the master sensor node and stores advertising data associated with the physical venue. The advertising system includes an advertising application installed on a mobile device, which transmits a search request for a local service to the cloud-based advertisement service, and receives and displays advertising data, which is selected based on the mobile device location, the physical venue location, and at least one search keyword.

Claims

1. An advertisement system comprising:

at least one identification, location and authentication system associated with a physical venue, each of the at least one identification, location and authentication systems including;

a master sensor node connected to a broadband network channel, and

a plurality of sensors in the physical venue, the plurality of sensors in communication with the master sensor node over the broadband network channel; and

a cloud-based advertisement service hosted by and associated with at least one identification, location and authentication systems deployed in the physical venue, the cloud-based advertisement service communicatively coupled to the master sensor node, storing a plurality of advertising data associated with the physical venue;

an advertising application installed on a mobile device connected to a cellular network channel, the advertising application configured to;

transmit a search request for a local service to the cloud-based advertisement service, and

receive and display advertising data associated with at least one physical venue, transmitted from the master sensor node to the cloud-based advertisement service, wherein the advertising data is selected for presentation to the mobile device based at least on;

a location of the mobile device,

a location of the physical venue, and

at least one search keyword.

2. The system of claim 1, wherein the advertising data is displayed in a map view.

3. The system of claim 1, wherein the advertising data is displayed in a list view.

4. The system of claim 1, wherein the advertising data is displayed in an augmented reality view.

5. The system of claim 4, wherein the augmented reality view is triggered when the mobile device is tilted vertically.

6. The system of claim 1, wherein the advertising data comprises a coupon.

7. The system of claim 1, wherein the advertising data includes one or more venues within a predetermined distance from the location of the mobile device.

8. A method comprising:

providing at least one identification, location and authentication system associated with a physical venue, each of the at least one identification, location and authentication systems including;

a master sensor node connected to a broadband network channel,

a plurality of sensors in the physical venue, the plurality of sensors in communication with the master sensor node over the broadband network channel;

providing a cloud-based advertisement service hosted by and associated with at least one identification, location and authentication systems deployed in the physical venue, the cloud-based advertisement service storing a plurality of advertising data associated with the physical venue;

providing an advertising application installed on a mobile device connected to a cellular network channel;

transmitting, by the advertising application, a search request for a local service; and

receiving and displaying, by the advertising application, advertising data associated with at least one physical venue from the cloud-based advertisement service in response to the search request, wherein the advertising data is selected for presentation to the mobile device based at least on;

a location of the mobile device,

a location of the physical venue, and

at least one search keyword.

9. The method of claim 8, wherein the advertising data is displayed in a map view

10. The method of claim 8, wherein the advertising data is displayed in a list view.

11. The method of claim 8, wherein the advertising data is displayed in an augmented reality view.

12. The method of claim 11, wherein the augmented reality view is triggered when the mobile device is tilted vertically.

13. The method of claim 8, wherein the advertising data comprises a coupon.

14. The method of claim 8, wherein the advertising data includes one or more venues within a predetermined distance from the location of the mobile device.

21. The method of claim 8, further comprising assigning the master sensor node or each of the plurality of sensors to a digital sign that is searchable remotely through the cellular network, viewable on the mobile device, and engageable directly through the mobile device.

15. An advertisement system comprising:

at least one identification, location and authentication system associated with a physical venue, each of the at least one identification, location and authentication systems including;

a master sensor node connected to a broadband network channel, and

a plurality of sensors in the physical venue, the plurality of sensors in communication with the master sensor node over the broadband network channel; and

a cloud-based advertisement service hosted by and communicatively coupled to the at least one master node or at least one of the plurality of sensors, the cloud-based advertisement service storing a plurality of advertising data associated with the physical venue; and

an advertising application installed on a mobile device connected to a cellular network channel, the advertising application configured to;

transmit a search request for a local service to the cloud-based advertisement service, and

receive and display advertising data associated with at least one physical venue from the cloud-based advertisement service in response to the search request, wherein the advertising data is selected for presentation to the mobile device.

16. The system of claim 15, wherein the advertising data is selected for presentation to the mobile device based at least on:

a location of the mobile device,

a location of the physical venue, and

at least one search keyword.

17. The system of claim 15, wherein the advertising data is displayed in a map view.

18. The system of claim 15, wherein the advertising data is displayed in a list view.

19. The system of claim 15, wherein the advertising data is displayed in an augmented reality view.

20. The system of claim 16, wherein the advertising data includes one or more venues within a predetermined distance from the location of the mobile device.