USE OF DYNAMIC CONTENT GENERATION PARAMETERS BASED ON PREVIOUS PERFORMANCE OF THOSE PARAMETERS

• US 20160373891A1
• Filed: 09/01/2016
• Published: 12/22/2016
• Est. Priority Date: 09/14/2005
• Status: Active Grant

• Current Assignee: Blue Hills Series 95 of Allied Security Trust I (Allied Security Trust)
• Original Assignee: Millennial Media, LLC (Verizon Communications Inc.)
• Inventors: Ramer, Jorey, Soroca, Adam, Doughty, Dennis
• Granted Patent: US 10,911,894 B2
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: H04L 67/53 using third party service providers
• CPC Class Codes: H04W 4/02 Services making use of location information
• CPC Class Codes: H04W 4/024 Guidance services
• CPC Class Codes: H04W 4/029 Location-based management or tracking services
• CPC Class Codes: H04W 4/18 Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals

Abstract

In embodiments, the present invention provides a method and system for receiving a navigation request from a mobile communication facility, receiving an indicator input, dynamically creating a content based at least in part on an association of the navigation request and the indicator input, and presenting the dynamically created content to the mobile communication facility.

Claims

1. A computer-implemented method, comprising:

receiving a navigation request from a user related to a type of facility;

determining an indicator input associated with a location of the user; and

generating a dynamic page to the user based on a plurality of queries, submitted by other users from the location, related to an event associated with the type of facility.

2. The method of claim 1, further comprising:

delivering the dynamic page to a mobile communication facility of the user.

3. The method of claim 2, wherein the location is a present location of the mobile communication facility.

4. The method of claim 1, wherein the dynamic page is generated further based on a specific facility of the type of facility in the plurality of queries.

5. The method of claim 4, wherein the dynamic page is generated further based on a prior query submitted by the user related to the specific facility.

6. The method of claim 4, further comprising:

generating the dynamic page to include a direction to the specific facility.

7. The method of claim 4, further comprising:

generating the dynamic page to include content related to the specific facility.

8. The method of claim 1, further comprising:

generating the dynamic page to include content related to the event.

9. The method of claim 1, further comprising:

generating the dynamic page to include content related to a future event similar to the event.

10. The method of claim 1, wherein the dynamic page is generated further based on the type of facility being a stadium.

11. The method of claim 1, wherein the dynamic page is generated further based on the event being a sports event.

12. One or more computer storage media comprising computer-implemented instructions that, when used by one or more computing devices, cause the one or more computing devices to:

receive a navigation request from a user related to a type of facility;

determine an indicator input associated with a location of the user; and

generate a dynamic page to the user based on a plurality of queries, submitted by other users from the location, related to an event associated with the type of facility.

13. The one or more computer storage media of claim 12, wherein the instructions further cause the one or more computing devices to:

deliver the dynamic page to a mobile communication facility of the user.

14. The one or more computer storage media of claim 12, wherein the instructions further cause the one or more computing devices to:

generate the dynamic page further based on a specific facility of the type of facility in the plurality of queries.

15. The one or more computer storage media of claim 14, wherein the instructions further cause the one or more computing devices to:

generate the dynamic page further based on a prior query submitted by the user related to the specific facility.

16. The one or more computer storage media of claim 14, wherein the instructions further cause the one or more computing devices to:

generate the dynamic page to include a direction to the specific facility.

17. The one or more computer storage media of claim 14, wherein the instructions further cause the one or more computing devices to:

generate the dynamic page to include a website associated with the specific facility.

18. The one or more computer storage media of claim 14, wherein the instructions further cause the one or more computing devices to:

generate the dynamic page to include content related to the event.