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SYSTEMS AND METHODS FOR CURATING AND DISPLAYING SOCIAL MEDIA CONTENT AND RELATED ADVERTISEMENTS ON DISPLAY DEVICES AT LIVE EVENTS

  • US 20170061476A1
  • Filed: 08/28/2015
  • Published: 03/02/2017
  • Est. Priority Date: 08/28/2015
  • Status: Abandoned Application
First Claim
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1. A system comprising:

  • a plurality of large screen display devices located at a venue;

    a storage adapted to store one or more items of social media content having respective content tags and one or more advertisement images having respective advertisement campaign tags; and

    one or more processing devices adapted to;

    select a plurality of items of social media content having content tags matching one or more predetermined criteria;

    cause first items selected from the plurality of items of social media content to be displayed, during a live event occurring at the venue, on each of the plurality of large screen display devices;

    select a second item having a particular content tag from the first plurality of items of social media content;

    identify an advertisement image having an advertisement campaign tag that matches the particular content tag of the second item;

    cause the second item and the advertisement image to be displayed, upon the occurrence of a selected event during the live event, simultaneously on each of the plurality of large screen display devices.

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