SYSTEM AND METHOD FOR MANAGING MULTIMEDIA SALES PROMOTIONS

• US 20170091830A9
• Filed: 06/24/2014
• Published: 03/30/2017
• Est. Priority Date: 05/02/2012
• Status: Active Grant

• Current Assignee: James Plankey, Tom Galaher
• Original Assignee: James Plankey
• Inventors: PLANKEY, James, Galaher, Tom
• Granted Patent: US 9,865,007 B2
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06Q 30/0276 Advertisement creation
• CPC Class Codes: G06T 11/60 Editing figures and text; Combining figures or text
• CPC Class Codes: G11B 27/031 Electronic editing of digitised analogue information signals, e.g. audio or video signals

Abstract

A system for managing multimedia sales promotions includes an inventory database containing photos and videos of items in a sales inventory. A distribution server that distributes the photos and videos. The system further includes a computer having an input device that receives input from a user. The computer further includes an item selector that selects an item in the inventory based on a user input. The computer further includes a photo editor that edits photos based on a user input. The computer further includes a video editor that adds a soundtrack to the videos based on a user input. The computer further includes a display that displays the photos and videos and interfaces for the photo editor and video editor to the user.

Claims

1. A system for managing multimedia sales promotions, comprising:

an inventory database containing photos and videos of items in a sales inventory;

a distribution server that distributes the photos and videos;

a computer, having;

an input device that receives input from a user;

an item selector that selects an item in the inventory based on a user input;

a photo editor that edits photos based on a user input;

a video editor that adds a soundtrack to the videos based on a user input; and

a display that displays the photos and videos and interfaces for the photo editor and video editor to the user.

2. The system of claim 1, wherein the computer further comprises:

a photo sorter that sorts a collection of photos of an item in the inventory based on a user input.

3. The system of claim 1, wherein the computer further comprises:

a photo adder that adds photos to a collection of photos of an item in the inventory based on a user input; and

a photo deleter that deletes photos from the collection based on a user input.

4. The system of claim 1, wherein the computer further comprises:

a brochure generator that generates a brochure for an item with the photos and videos based on a user input.

5. The system of claim 1, wherein the distribution server distributes the photos and videos to a retailer website, third-party marketing services, individuals, and social media portals.

6. The system of claim 1, wherein the inventory is a vehicle inventory and the item is a vehicle.

7. The system of claim 1, wherein the computer is a smartphone.

8. A method of generating a digital brochure, comprising:

(a) retrieving a collection photos and videos relating to an item from an inventory database via software executing on a computer;

(b) editing the photos via software executing on a computer;

(c) recording a voiceover track for a video in the collection;

(d) adding the voiceover track to the video via software executing on a computer; and

(e) generating the digital brochure using the photos and videos via software executing on a computer.

9. The method of claim 8, wherein step (c) includes editing individual photos.

10. The method of claim 8, wherein step (c) includes adding a photo to the collection.

11. The method of claim 8, wherein step (c) includes deleting a photo from the collection.

12. The method of claim 8, wherein step (c) includes sorting the collection of photos.

13. The method of claim 8, further comprising:

(f) displaying at least one item from the inventory database prior to step (a).

14. The method of claim 8, wherein the inventory is a vehicle inventory and the item is a vehicle.

15. The method of claim 8, wherein the computer is a smartphone.