MOBILE APPLICATION BUILDER AND USE
First Claim
1. A mobile communication device comprising:
- a program storage memory for storing program execution code, wherein the program execution code includes an APP builder program, wherein the APP builder program is configured to create a container for mobile applications and selectively download applications related to search initiated by a user of the mobile communication device;
a data storage memory for storing data generated during execution of the APP builder program;
a communication module and a wireless connection communicatively coupled to the communication module; and
a processor communicatively coupled to the program storage memory and the data storage memory.
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Accused Products
Abstract
A mobile “Applications Builder” established on the user'"'"'s mobile handheld device creates a bucket or container for mobile applications (Apps) and selectively downloads applications that are appropriate to a search initiated by the consumer. The user search inputs are used as a contextualization input to identify the relevant product, service or brand and identify the Apps of companies that fall within the search parameters. The identified Apps are downloaded into a bucket and made available to the user to enable his search using tokens or logos for the products, services and brands he is interested in. Users can perform searches using scanned visual logos or visual tokens scanned. Visual tokens and logos contained within the bucket can be used to reduce the customer'"'"'s effort during the search, while providing enlarged access to related items for consideration by the user as a marketing tool.
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Citations
19 Claims
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1. A mobile communication device comprising:
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a program storage memory for storing program execution code, wherein the program execution code includes an APP builder program, wherein the APP builder program is configured to create a container for mobile applications and selectively download applications related to search initiated by a user of the mobile communication device; a data storage memory for storing data generated during execution of the APP builder program; a communication module and a wireless connection communicatively coupled to the communication module; and a processor communicatively coupled to the program storage memory and the data storage memory. - View Dependent Claims (2, 3, 4, 5)
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6. A method for downloading an APP builder program to a mobile handheld communication device comprising:
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connecting to an APP supplier; downloading an APP-builder program from the APP supplier to the mobile handheld communication device; storing the APP builder program into memory of the mobile handheld communication device; and executing and instantiating the APP builder program, wherein the APP builder program is configured to create a container for mobile applications and selectively download applications related to search initiated by a user of the mobile communication device. - View Dependent Claims (7, 8, 9, 10, 11, 12, 13, 14)
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15. A method comprising:
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receiving search input by the user, wherein the search input comprises at least one of a picture, visual product scan, service token scan or a brand logo scan; connecting to a web portal corresponding to a supplier related to the search input; downloading a website corresponding to the supplier from the web portal; displaying the website on the display screen of the mobile handheld communication device; extracting search parameters from the search input; combining extracted search parameters from the search input with customer preference data to generate a contextualized search criteria; combining the contextualized search criteria with location information of the user to identify a set of brand and product portals; connecting to the set of brand and product portals; requesting APPS to be downloaded from the set of brand and product portals into the temporary APP container location; and presenting logos and tokens from the downloaded APPs to the user to enable an expanded search capability to the user that meet the search parameters. - View Dependent Claims (16, 17, 18, 19)
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Specification