COMBINING UPDATES OF A SOCIAL NETWORK FEED

• US 20170302610A1
• Filed: 04/18/2016
• Published: 10/19/2017
• Est. Priority Date: 04/18/2016
• Status: Active Grant

• Current Assignee: Salesforce.com, Inc.
• Original Assignee: Salesforce.com, Inc.
• Inventors: Naidu, Kaushick
• Granted Patent: US 10,057,206 B2
• Time in Patent Office: Days
• CPC Class Codes: G06Q 50/01 Social networking
• CPC Class Codes: H04L 51/216 Handling conversation history, e.g. grouping of messages in sessions or threads
• CPC Class Codes: H04L 51/52 for supporting social networking services

Abstract

Disclosed are examples of systems, apparatus, methods and computer program products for combining updates of a social network feed. In some implementations, a feed of a social networking system can be configured to share feed items associated with an enterprise record. The feed items can include a first update associated with a first user. A first request to share a comment on the first update can be processed. A second request to share a first post in a feed can be processed. The first post can be related to the first update based on a first attribute conforming to a second attribute. A combined update can be generated based on the first post being related to the first update. The combined update can be displayed in a feed.

Claims

1. A system comprising:

a database system implemented using a server system, the database system configurable to cause;

maintaining at least one database on behalf of an enterprise, the at least one database storing data objects identifying a plurality of enterprise records and identifying a plurality of feed items associated with the enterprise records;

implementing, using the database system, a social networking system comprising a plurality of feeds, at least one of the feeds configurable to share a subset of the feed items associated with a first one of the enterprise records, the subset of feed items comprising a first update associated with a first user, the first update being a record update or a post;

processing a first request to share a comment on the first update, the comment capable of being identified by a data object as associated with the first update;

processing a second request to share a first post in a feed of the social networking system, the first post being independent of the first update and independent of the comment;

determining, using the database system, or processing a notification, using the database system, that the first post is related to the first update based at least in part on at least one first attribute of user-submitted content of the first post conforming to at least one second attribute of the first update;

generating, based on the first post being related to the first update, a combined update comprising at least;

the first update, the comment, and the first post; and

displaying the combined update in a displayed feed of the social networking system, the displayed update comprising a graphical indication that the first update, the comment, and the first post have been combined.

2. The system of claim 1, wherein the user-submitted content of the first post comprises social media message content related to a stage of a sales process, the stage of the sales process identified by the at least one first attribute and the at least one second attribute.

3. The system of claim 1, the database system further configurable to cause:

displaying a recommendation of a second update to combine with the combined update to be displayed proximate to the displayed feed.

4. The system of claim 1, wherein the at least one first attribute and the at least one second attribute identify a first type of customer relationship management (CRM) record.

5. The system of claim 4, wherein the displayed update identifies the first type of CRM record.

6. The system of claim 1, wherein the first request is based on user input related to the first enterprise record.

7. The system of claim 6, wherein the comment identifies the first enterprise record.

8. A method comprising:

maintaining at least one database of a database system on behalf of an enterprise, the at least one database storing data objects identifying a plurality of enterprise records and identifying a plurality of feed items associated with the enterprise records;

implementing, using the database system, a social networking system comprising a plurality of feeds, at least one of the feeds configurable to share a subset of the feed items associated with a first one of the enterprise records, the subset of feed items comprising a first update associated with a first user, the first update being a record update or a post;

processing a first request to share a comment on the first update, the comment capable of being identified by a data object as associated with the first update;

processing a second request to share a first post in a feed of the social networking system, the first post being independent of the first update and independent of the comment;

determining, using the database system, or processing a notification, using the database system, that the first post is related to the first update based at least in part on at least one first attribute of user-submitted content of the first post conforming to at least one second attribute of the first update;

generating, based on the first post being related to the first update, a combined update comprising at least;

the first update, the comment, and the first post; and

causing display of the combined update in a displayed feed of the social networking system, the displayed update comprising a graphical indication that the first update, the comment, and the first post have been combined.

9. The method of claim 8, wherein the user-submitted content of the first post comprises social media message content related to a stage of a sales process, the stage of the sales process identified by the at least one first attribute and the at least one second attribute.

10. The method of claim 8, further comprising:

causing a recommendation of a second update to combine with the combined update to be displayed proximate to the displayed feed.

11. The method of claim 8, wherein the at least one first attribute and the at least one second attribute identify a first type of customer relationship management (CRM) record.

12. The method of claim 11, wherein the displayed update identifies the first type of CRM record.

13. The method of claim 8, wherein the first request is based on user input related to the first enterprise record.

14. A computer program product comprising computer-readable program code to be executed by at least one processor when retrieved from a non-transitory computer-readable medium, the program code comprising instructions configurable to cause:

maintaining at least one database of a database system on behalf of an enterprise, the at least one database storing data objects identifying a plurality of enterprise records and identifying a plurality of feed items associated with the enterprise records;

implementing, using the database system, a social networking system comprising a plurality of feeds, at least one of the feeds configurable to share a subset of the feed items associated with a first one of the enterprise records, the subset of feed items comprising a first update associated with a first user, the first update being a record update or a post;

processing a first request to share a comment on the first update, the comment capable of being identified by a data object as associated with the first update;

processing a second request to share a first post in a feed of the social networking system, the first post being independent of the first update and independent of the comment;

determining, using the database system, or processing a notification, using the database system, that the first post is related to the first update based at least in part on at least one first attribute of user-submitted content of the first post conforming to at least one second attribute of the first update;

generating, based on the first post being related to the first update, a combined update comprising at least;

the first update, the comment, and the first post; and

displaying the combined update in a displayed feed of the social networking system, the displayed update comprising a graphical indication that the first update, the comment, and the first post have been combined.

15. The computer program product of claim 14, wherein the user-submitted content of the first post comprises social media message content related to a stage of a sales process, the stage of the sales process identified by the at least one first attribute and the at least one second attribute.

16. The computer program product of claim 14, the instructions further configurable to cause:

displaying a recommendation of a second update to combine with the combined update to be displayed proximate to the displayed feed.

17. The computer program product of claim 14, wherein the at least one first attribute and the at least one second attribute identify a first type of customer relationship management (CRM) record.

18. The computer program product of claim 17, wherein the displayed update identifies the first type of CRM record.

19. The computer program product of claim 14, wherein the first request is based on user input related to the first enterprise record.

20. The computer program product of claim 19, wherein the comment identifies the first enterprise record.