METHOD AND SYSTEM FOR RENDERING CONTENT ON THE EXTERIOR OF A VEHICLE

• US 20170305336A1
• Filed: 04/26/2017
• Published: 10/26/2017
• Est. Priority Date: 05/27/2010
• Status: Active Grant

• Current Assignee: Frederick Hayle Parkes
• Original Assignee: Frederick Hayle Parkes
• Inventors: Parkes, Frederick Hayle
• Granted Patent: US 10,399,484 B2
• Time in Patent Office: Days
• CPC Class Codes: B60Q 1/50 for indicating other intentions or conditions, e.g. request for waiting or overtaking
• CPC Class Codes: B60Q 1/5037 the display content changing automatically, e.g. depending on traffic situation
• CPC Class Codes: B60Q 1/509 specific to unauthorised use, e.g. for indicating stolen vehicles or infringements of traffic rules
• CPC Class Codes: B60Q 1/544 for indicating other states or conditions of the vehicle occupants, e.g. for indicating disabled occupants
• CPC Class Codes: B60Q 1/545 for indicating other traffic conditions, e.g. fog, heavy traffic
• CPC Class Codes: B60R 13/10 Registration, licensing, or like devices
• CPC Class Codes: G07C 5/008 communicating information to a remotely located station transmission systems for measured values G08C
• CPC Class Codes: G08B 5/36 using visible light sources
• CPC Class Codes: G08G 1/017 identifying vehicles G08G1/015, G08G1/054 take precedence
• CPC Class Codes: G08G 1/052 with provision for determining speed or overspeed speed measuring in general G01P
• CPC Class Codes: G09F 21/04 by land vehicles
• CPC Class Codes: G09F 27/005 Signs associated with a sensor

Abstract

A display system for use on the exterior of a vehicle having a display and a processor. The processor is configured to determine when the vehicle is stopped or in motion, such that the processor directs the display system to display an image based on that determination.

Claims

1. A method of rendering content on the exterior of a vehicle, the method comprising the steps of:

providing a display configured to mount on the front or back exterior of the vehicle in a location configured for a license plate;

obtaining vehicle registration and/or identification information from a government agency, said vehicle registration and/or identification information being unique to said vehicle;

storing the vehicle registration and/or identification information in a storage device located on the vehicle;

rendering a first content on the display when the vehicle is in motion, said first content including the vehicle registration and/or identification information stored in the storage device; and

rendering a second content on the display when the vehicle is stopped, said second content including said vehicle registration information and/or identification information of said first content, and said second content also including a message that is not related to said vehicle registration information or identification information, wherein the first content does not include the message.

2. The method of claim 1, further comprising the steps of:

monitoring a power state of the vehicle; and

modifying content rendered on the display when the vehicle transitions from the on state to the off state.

3. The method of claim 1, further comprising the step of modifying content rendered on the display based upon the location of the vehicle.

4. The method of claim 1, wherein the message is an advertisement.

5. A display system for rendering content on the exterior of a vehicle, the system comprising:

a display configured to mount on the front or back exterior of the vehicle in a location configured for a license plate;

a storage device configured to store vehicle registration and/or identification information from a government agency, said vehicle registration and/or identification information being unique to said vehicle;

a processor configured to implement one of the following operational modes of the display system based upon whether the vehicle is in motion or stopped;

a first operational mode when the vehicle is in motion, in which case the processor drives the display to display a first content including vehicle registration information and/or identification information;

a second operational mode when the vehicle is stopped, in which case the processor drives the display second content including said vehicle registration information and/or identification information of said first content, said second content also including a message that is not related to said vehicle registration information or identification information;

wherein the first content does not include the message.

6. The method of claim 5, further comprising the steps of:

monitoring a power state of the vehicle; and

modifying content rendered on the display when the vehicle transitions from the on state to the off state.

7. The method of claim 5, wherein the message is an advertisement.

8. A method of rendering content on the exterior of a vehicle, the method comprising the steps of:

providing a display configured to mount on the front or back exterior of the vehicle in a location configured for a license plate;

obtaining vehicle registration and/or identification information from a government agency, said vehicle registration and/or identification information being unique to said vehicle;

storing the vehicle registration and/or identification information in a storage device located on the vehicle;

rendering a first content on the display when the vehicle is on and in motion, said first content including the vehicle registration and/or identification information stored in the storage device such that said vehicle registration and/or identification information is displayed prominently on said display; and

;

rendering a second content on the display when the vehicle is stopped, said second content including said vehicle registration information and/or identification information of said first content, and said second content also including a message that is not related to said vehicle registration information or identification information, wherein the message is displayed more prominently on said display than the vehicle registration information and/or identification information.

9. The method of claim 8, further comprising the steps of:

monitoring a power state of the vehicle; and

modifying content rendered on the display when the vehicle transitions from the on state to the off state.

10. The method of claim 8, wherein the message is an advertisement.