SYSTEM AND METHOD FOR COLLECTING REAL-WORLD DATA IN FULFILLMENT OF OBSERVATION CAMPAIGN OPPORTUNITIES

• US 20180053195A1
• Filed: 08/17/2016
• Published: 02/22/2018
• Est. Priority Date: 08/17/2016
• Status: Active Grant

• Current Assignee: Observa, Inc.
• Original Assignee: Observa, Inc.
• Inventors: Holman, Hugh Howard, Chelstad, Erik Eugene
• Granted Patent: US 10,902,439 B2
• Time in Patent Office: Days
• CPC Class Codes: G06Q 30/0201 Market modelling; Market analysis; Collecting market data

Abstract

Systems, apparatuses, and methods for observing and collecting real-world data about conditions, standards, guidelines, rules and restrictions established by a coordinator of an observation campaign. One embodiment may include a user-based mobile computing device (e.g., a smart phone) configured to execute an observation application to coordinate observing and collecting of real-world data. Further, the mobile computing device may include a communication module configured to send collected real-world data to an observation server computer. Upon verification of the collected real-world data, the observation platform may coordinate compensation to a user of the mobile computing device in exchange for the successful observation and collection of the requested real-world data. Additional observation opportunities may be triggered for observers in response to a successful fulfillment of an opportunity.

Claims

1. A computer-based method, comprising:

receiving an electronic communication corresponding to an opportunity to observe real-world data, the electronic communication sent to a mobile computing device of a user from a data observation computing platform, the opportunity related to an observation campaign;

collecting real-world data corresponding to the opportunity;

sending the collected real-world data to the observation computing platform; and

receiving a second electronic communication indicating initiation of compensation to the user if the collected real-world data is determined to fulfill the opportunity.

2. The computer-based method of claim 1, further comprising receiving the electronic communication corresponding to the opportunity based upon proximity of the mobile computing device to a location associated with the opportunity.

3. The computer-based method of claim 1, further comprising receiving the electronic communication corresponding to the opportunity based upon a rating of the user of the mobile computing device.

4. The computer-based method of claim 1, further comprising receiving the electronic communication corresponding to the opportunity based upon a prevalence of the mobile computing device being located at a location associated with the opportunity.

5. The computer-based method of claim 1, further comprising executing an observation application at the mobile computing device for coordinating the opportunity.

6. The computer-based method of claim 1, wherein the compensation further comprises coordination of a third party service to provide financial compensation to the user.

7. The computer-based method of claim 1, wherein the compensation further comprises non-financial compensation to the user.

8. The computer-based method of claim 1, further comprising receiving a third electronic communication indicating an availability of a second opportunity in response to successfully fulfilling the opportunity corresponding to the first electronic communication.

9. The computer-based method of claim 1, further comprising:

sending an electronic communication to the observation platform corresponding to an acceptance of an opportunity; and

receiving an electronic communication from the observation platform with an indication that the opportunity is exclusively locked out from other observers.

10. The computer-based method of claim 1, further comprising incrementing a reputation score associated with the observer in response to successfully fulfilling the opportunity.

18. The computing system of claim 8, wherein the mobile computing device comprises one of the group comprised of:

a mobile phone, a smart phone, a laptop computer, and handheld computer, a wearable computing device, and an augmented reality device.

11. A mobile-computing device, comprising:

a processor configured to execute computer-executable instructions;

a display coupled to the processor and configured to display a graphical user interface in response to the executing of the computer-executable instructions;

a memory coupled to the processor and configured to store data in response to the executing of the computer-executable instructions; and

a communication module coupled to the processor and configured to send and receive electronic communications regarding opportunities to observer real-world data;

wherein the computer-executable instructions, when executed, cause;

receiving an electronic communication corresponding to an opportunity to observe real-world data, the opportunity related to an observation campaign;

facilitating collecting real-world data corresponding to the opportunity;

sending the collected real-world data to an observation computing platform; and

receiving a second electronic communication indicating initiation of compensation if the collected real-world data is determined to fulfill the opportunity.

12. The computing system of claim 11, wherein the collected real-world data comprises a digital image of a product for sale at a retail location.

13. The computing system of claim 11, wherein the real-world data collected comprises a price of a product for sale at a retail location.

14. The computing system of claim 11, wherein the collected real-world data comprises a temperature of the location of the opportunity.

15. The computing system of claim 11, collected real-world data comprises a status of an object corresponding to the location of the opportunity.

16. The computing system of claim 11, wherein the collected real-world data comprises a pressure of the location of the opportunity.

17. The computing system of claim 14, wherein the collected real-world data comprises a verification of previously collected real-world data.

19. A cloud-based multi-user observation computing system, comprising:

a first user-based mobile computing device executing an observation application configured to communicate with a server computer hosting observation opportunities;

a second user-based mobile computing device executing an observation application configured to communicate with the server computer hosting observation opportunities;

a cloud-based observation platform that includes the server computer for hosting the observation opportunities, the observation platform configured to communicate one or more opportunities to one or more user-based mobile computing devices and configured to receive real-world data collected by one or more of the plurality of user-based mobile computing devices;

wherein the second user-based mobile computing device receives a communication corresponding to a follow-on opportunity in response to the first user-based mobile communication device collecting and communicating real-world data that fulfills an initial opportunity.

20. The cloud-based multi-user observation computing system of claim 19, wherein the follow-on opportunity further comprises an opportunity to verify the collected real-world data that was communicated in response to the initial opportunity.