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PREDICTING A SEARCH ENGINE RANKING SIGNAL VALUE

  • US 20180157758A1
  • Filed: 12/05/2016
  • Published: 06/07/2018
  • Est. Priority Date: 12/05/2016
  • Status: Active Grant
First Claim
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1. A method of augmenting a first search engine index that indexes resources from a first collection of resources, the method comprising:

  • identifying a first resource, in the first collection of resources, that is indexed in the first search engine index for which a value of a search engine ranking signal is not available, wherein a search engine uses values of the search engine ranking signal in ranking resources in response to received search queries;

    processing text from the first resource using a machine learning model, the machine learning model being configured to;

    process the text to predict a value of the search engine ranking signal for the first resource; and

    updating the first search engine index by associating the predicted value of the search engine ranking signal with the first resource in the first search engine index.

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