MODULAR WALL SYSTEM FOR DISPLAYING A PRODUCT
First Claim
1. A retail environment having a side wall, the retail environment comprising:
- a display structure built into and extending along the side wall, the display structure having a frame and a cavity open to a front side of the wall, the frame defining the outer periphery of the cavity, the cavity being recessed within the frame, the cavity having a total cavity length N, the total cavity length N being configured in increments of n; and
at least two modular display units disposed within the cavity, the modular display units having a unit length of n, 2n, 3n, or 4n, the total length of all the modular display units being equal to the total cavity length N, at least two of the modular display units having different display characteristics formed at least in part by products presented for sale in different configurations,wherein the side wall extends from a floor to a ceiling of the retail environment, and wherein the side wall comprises structural support beams.
1 Assignment
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Accused Products
Abstract
A system for displaying a product is disclosed. The system includes a wall having a recess therein and a display structure that defines the recess. The display structure extends through a front surface of the wall and includes a frame having a top panel, a bottom panel, and two side panels. The top and bottom panels are longer than the side panels. The system further includes a plurality of modular display units disposed within the display structure. Each modular display unit extends from the bottom panel to the top panel. At least a first one of the modular display units includes a frame open to a front exterior of the display structure and at least a second one of the modular display units is not open to the front exterior of the display structure. The system further includes a plurality of display elements disposed within the plurality of display units.
30 Citations
20 Claims
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1. A retail environment having a side wall, the retail environment comprising:
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a display structure built into and extending along the side wall, the display structure having a frame and a cavity open to a front side of the wall, the frame defining the outer periphery of the cavity, the cavity being recessed within the frame, the cavity having a total cavity length N, the total cavity length N being configured in increments of n; and at least two modular display units disposed within the cavity, the modular display units having a unit length of n, 2n, 3n, or 4n, the total length of all the modular display units being equal to the total cavity length N, at least two of the modular display units having different display characteristics formed at least in part by products presented for sale in different configurations, wherein the side wall extends from a floor to a ceiling of the retail environment, and wherein the side wall comprises structural support beams. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A system for displaying a product, the system comprising:
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a wall of a room, the wall comprising structural support beams; a display structure defining a recess through the wall, wherein the display structure comprises a frame having a top panel, a bottom panel, and two side panels, wherein the top and bottom panels are longer than the side panels; a plurality of modular display units disposed within the display structure, wherein each modular display unit extends from the bottom panel to the top panel; and a plurality of display elements disposed within the plurality of display units, wherein the wall further comprises electrical infrastructure that provides power to the modular display units. - View Dependent Claims (12, 13, 14)
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15. A modular display unit for displaying a product, the modular display unit disposed in a display structure and comprising:
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a top wall, a bottom wall, two side walls, and a rear wall, wherein the top wall, bottom wall, two side walls, and rear wall together define a cavity; a plurality of display elements disposed within the cavity; an electronics panel disposed on an outer surface of the rear wall; a roller bar fixed to an outer surface of the bottom wall and configured to constrain motion of the modular display along a lower straight track; and a roller system fixed to an outer surface of the top wall and configured to constrain motion of the modular display along an upper straight track. - View Dependent Claims (16, 17, 18, 19, 20)
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Specification