SYSTEM FOR OPTIMIZED EMBEDDING AND ANALYSIS OF BRANDED CONTENT
First Claim
1. A computer-implemented method for inserting a second visual media item into a first visual media item, visual media items being formed of image data, the method comprising:
- analysing the first visual media item to identify one or more spatial locations to insert the second visual media item within the image data of the first visual media item;
detecting characteristics of the one or more identified spatial locations within the first visual media item;
transforming the second visual media item according to the detected characteristics; and
combining the first visual media item and second visual media item by inserting the transformed second visual media item into the first visual media item at the one or more identified spatial locations such that when the combined visual media item is output the second visual media item is displayed within the first media item at the one of more identified spatial locations.
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Accused Products
Abstract
The present disclosure relates to an apparatus, system and method for processing transmedia content data. More specifically, the disclosure provides for identifying and inserting one item of media content within another item of media content, e.g. inserting a video within a video, such that the first item of media content appears as part of the second item. The invention involves analysing a first visual media item to identify one or more spatial locations to insert the second visual media item within the image data of the first visual media item, detecting characteristics of the one or more identified spatial locations, transforming the second visual media item according to the detected characteristics and combining the first visual media item and second visual media item by inserting the transformed second visual media item into the first visual media item at the one or more identified spatial locations.
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Citations
18 Claims
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1. A computer-implemented method for inserting a second visual media item into a first visual media item, visual media items being formed of image data, the method comprising:
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analysing the first visual media item to identify one or more spatial locations to insert the second visual media item within the image data of the first visual media item; detecting characteristics of the one or more identified spatial locations within the first visual media item; transforming the second visual media item according to the detected characteristics; and combining the first visual media item and second visual media item by inserting the transformed second visual media item into the first visual media item at the one or more identified spatial locations such that when the combined visual media item is output the second visual media item is displayed within the first media item at the one of more identified spatial locations. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16)
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17. A non-transitory computer-readable medium containing computer readable instructions which, when executed by processing circuitry, cause the processing circuitry to:
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analyze the first visual media item to identify one or more spatial locations to insert the second visual media item within the image data of the first visual media item; detect characteristics of the one or more identified spatial locations within the first visual media item; transform the second visual media item according to the detected characteristics; and combine the first visual media item and second visual media item by inserting the transformed second visual media item into the first visual media item at the one or more identified spatial locations such that when the combined visual media item is output the second visual media item is displayed within the first media item at the one of more identified spatial locations.
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18. An electronic device comprising:
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processing circuitry; and a memory coupled with and readable by the processing circuitry and storing therein a set of instructions which, when executed by the one or more processors, cause the processor to; analyze the first visual media item to identify one or more spatial locations to insert the second visual media item within the image data of the first visual media item; detect characteristics of the one or more identified spatial locations within the first visual media item; transform the second visual media item according to the detected characteristics; and combine the first visual media item and second visual media item by inserting the transformed second visual media item into the first visual media item at the one or more identified spatial locations such that when the combined visual media item is output the second visual media item is displayed within the first media item at the one of more identified spatial locations.
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Specification